By on December 28, 2018

Ten years ago, Toyota fielded a solid lineup of passenger vehicles that were about as exciting as lukewarm tap water. However, the company has since embarked on a quest to change its trajectory and spice things up. Phase one included revision to the firm’s design language. Phase two involved tapping into the brand’s performance heritage and utilizing Gazoo Racing to help develop performance variants of existing models in Japan.

With models like the Supra making a return and other re-imaginings of performance icons in the works, things are now clipping along at full steam over at Toyota. Unfortunately, not all of its upcoming offerings make sense. While the TRD versions of the Camry and Avalon do more to bolster dynamics than sport-inspired appearance packages offered by other manufacturers, next month’s debut of the TRD Prius is utterly bewildering. These aren’t the first models that come to mind when one imagines Toyota injecting more pep and attitude into the brand.  (Read More…)

By on April 4, 2018

It was only a few weeks ago that we told everyone a turbocharged Toyobaru would never happen. Chief engineer Tetsuya Tada said Toyota had built the car it wanted and any manner of forced induction would spoil the recipe, necessitating an entirely new platform. Meanwhile, fans of the 86 have been clamoring for more power like they all suddenly transformed into Tim “The Tool Man” Taylor. Well, they’re all about to utter a resounding uuuuaaagh?!, as the two companies may be starting work on new generation — this one with the brawny might they crave.

Rumored for production at Subaru’s assembly plant in Japan’s Gunma Prefecture, the next 86/BRZ is expected to get an uptick in displacement. So what will supposedly replace the naturally aspirated 2.0-liter?

(Read More…)

By on March 12, 2018

Tetsuya Tada, chief engineer for the Toyota 86 and upcoming Supra, has finally stamped out the possibility of a from-the-factory turbocharged version of the Toyobaru coupe. That’s right, enthusiasts, the Toyota 86 and Subaru BRZ are incapable of being turbocharged.

According to Tada, installing a turbo on the model’s 2.0-liter Boxer engines would require an entirely new platform. That’s odd, considering every reputable aftermarket company offers a turbo kit for it. Equally strange is the automaker’s total unwillingness to seriously entertain the idea of a turbocharged Toyobaru, even though it knew the public was clamoring for one.

“When we launched 86, I got literally millions of questions from around the world of ‘when would you be launching the turbo version?'” Tada said. “I believe that often times I answered that there won’t be a turbo version, and there were some articles in the media that Mr. Tada doesn’t like a turbo.” (Read More…)

By on August 30, 2011

“When we started working on the FT-86 we had no idea where we would end up,” said Tetsuya Tada, whom I met last Sunday to talk about his work.

Was it going to be a ridiculously expensive car? Or one anyone can buy? All we knew it was going to be a sports car. The rest was a blank sheet.”

The FT-86 that eventually took shape on this blank sheet will be in showrooms down the street from you, all over the world, next year.

The FT-86 ”may just be the car to herald Toyota’s ‘second renaissance,” if some enthusiast blogs are right.

At the very least, this car will change how we think and dream of a sports car: We won’t. This is not a dream car. For most of us, it will be an impulse buy.

Tetsuya Tada tells its story. (Read More…)

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