#strategies
De Nysschen: Cadillac Moved To NYC, Alphanumerics To Be Global Player
Cadillac boss Johan de Nysschen has taken a lot of flak as of late for the brand’s moves to New York City, and to (albeit standardized) alphanumeric naming conventions. The first time, he took to Facebook to address his critics.
This time? De Nysschen took it to the source.
Cameron Aubernon
Oct 16, 2014
151
General Motors to Stop Monthly U.S. Sales Calls
In move sure to disappoint industry analysts and journalists alike (us included), General Motors will no longer hold monthly calls regarding their sales in the United States.
TTAC Staff
Jan 06, 2014
14
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