Tag: stigma

By on June 5, 2018

All-New Mitsubishi Eclipse Cross Compact SUV - Image: Mitsubishi

Mitsubishi North America CEO Fred Diaz knows people think of his company as a purveyor of vehicles with a singular appeal: their affordability. The flip side of the coin is that people think the brand’s lineup is cheap, in the negative sense. Something must be done.

The regional boss of the automaker with the saddest Detroit auto show display knows that stigmas aren’t erased overnight. But he’s got ideas on how to turn things around. In the meantime, Americans are going out and purchasing ever greater numbers of the company’s cars. Especially last month. (Read More…)

By on April 27, 2016

Chevrolet Cavalier

No matter who you are or what status you hold in society, at some point in the past 34 years you did something in a Chevrolet Cavalier, and it was probably a lackluster experience (barring anything in the backseat, though even then…).

For reasons unknown, the nameplate that once summed up everything that was wrong with domestic compacts will return to the automotive landscape on a China-only Chevrolet model, GMInsideNews reports. (Read More…)

Recent Comments

  • SCE to AUX: This was discussed – and possibly settled – in these pages a decade ago. Saab had already...
  • FreedMike: Correct me if I’m wrong, but wasn’t Volvo selling in higher volumes than Saab at the time?...
  • Lou_BC: “What I imagine is involuntary sterilization with EMF” I’m sure that’s what...
  • Mad Machine: So what are you supposed to when automakers are phasing out ICEs in the next decade or so?
  • eggsalad: My condo’s HOA just enacted a rule which states that it is *forbidden* to charge an EV on the...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Jo Borras
  • Mark Baruth
  • Ronnie Schreiber