#sony

We’ve been hearing about a supposed Honda-Sony EV project for a long time, but it finally appears there’s something real to talk about. The duo used CES 2023 as the launchpad for their new EV prototype, dubbed Afeela. 

During Sony’s keynote presentation at CES 2022, the company revisited the VISION-S 01 sedan it had previewed in 2020 only to follow up with the new VISION-S 02 crossover (above) and the announcement of Sony Mobility. While Apple has been flirting with building an automobile for years, Sony has actually decided to roll the dice by launching a new company and even has functional prototypes to help woo the public.

When it comes to forward-thinking concept vehicles, “vision” ranks among the most popular words used by automakers to convey their futuristic aspirations to the general public. Among real-world production models, the letter “S” best signifies a vehicle either at the top or bottom of its game. There’s no in-between when it comes to S; it’s either Sport, or base.

So it’s forgivable if the reader finds the name bestowed on a prototype vehicle launched Monday night at the Consumer Electronics Show to be both generic and instantly forgettable. But the Vision-S is real, and it was built by a company best known for putting music in the hands of the teeming masses, not cars.

You have to hand it to Lego: years after the patents on their plastic interlocking bricks expired, the company has become expert in parting kids of all ages from their cash. The Lego Movie, a concept that would have boggled the mind of any child of the ’80s, is a certified blockbuster. The Lego Harry Potter and Lego Star Wars video games – that’s a game of a toy of a movie, if you’re counting – are best-sellers across multiple platforms.

Now there’s this, an assemblage of beige-overalled 1980s misfits rendered in blocky, multi-part format, ready to do battle with spectres while making off-the-cuff quips. Talk about shut up and take my money: the Lego Ghostbusters set is relatively affordable, at just under fifty bucks, and is everything you were hoping for. By June, thousands of them should be parked proudly on the desks of all kinds of dudes who are far too old for this sort of thing. I’ve already cleared a space on mine.

The centrepiece of the set, aside from minifig versions of Venkman, Stantz, Zeddemore, and Spengler, is the gloriously recreated Ectomobile – Ecto 1. Thirty years ago this year, the white and red original burst on-screen, sirens blaring.

As a fit for the role, the Cadillac might have been an even better casting choice than Bill Murray as Venkman. When there’s something strange in your neighbourhood, you know who you’re gonna call.

Before landing a part-time gig as an automotive test monkey, I cut my teeth driving virtual cars on Gran Turismo 4 (GT4). Developer Polyphony Digital’s attention to detail was startling. You could/can feel subtle differences between ostensibly similar cars, such as an ’89 and a ’93 Mazda Miata (hint: chassis rigidity on the older car sucks). Sure, GT4’s artificial intelligence was a joke. And the lack of damage was mildly disappointing. But it was a great game, except for the understeer . . . the terminal bloody understeer.