Tag: Sales

By on May 21, 2020

2018 Lexus NX front – Image: Lexus

It could be a blip, a fluke, but it could also become the norm as consumer buying habits struggle to return to something approaching normal. Via data from J.D. Power, we can see that U.S. auto sales failed to make any headway in the week ending May 17th, ending a six-week climb out the lockdown sales pit.

Finding a guilty party on which to pin the result is proving difficult. (Read More…)

By on May 19, 2020

Reeling from the pandemic-born financial crisis, Hertz is unloading some particularly cost-intensive vehicles from its rental fleet. While plenty of these vehicles are old stock it would have had to get rid of eventually, Hertz is limiting fleet turnover this year, recently cancelling roughly 90 percent of new vehicle orders it had on the books for 2020. The company’s also selling some of the special performance vehicles slotted into its lineup every year ⁠— and not all of them seem to have accrued the kind of mileage that would normally warrant a sale.

We’ve chronicled the rental agency’s plight for a while now; Hertz seems to be on the brink of declaring bankruptcy, making it a good case study for the perils confronting auto rental groups everywhere. While we don’t think selling a handful of high-horsepower Chevrolets will be anyone’s saving grace, it might help Hertz scrounge up some loose cash — and provide a half-decent opportunity for enthusiasts to procure a bargain project car.  (Read More…)

By on May 19, 2020

Image: Nissan

The analysts at BloombergNEF foresee a rough year ahead for global auto sales, putting their crystal ball in alignment with everyone else’s. Hardly a shock that the worst pandemic in a century would weigh heavily on consumer spending and confidence.

For electric vehicles, however, the virus stands to rock this segment’s boat to a lesser degree than its mainstream counterparts — which isn’t to say there’s smooth sailing ahead. (Read More…)

By on May 19, 2020

As you read last week, the U.S. auto industry continues its climb out of the coronavirus ditch, with foreign automakers pushing back at a briefly dominant Detroit in a bid to restore sales sanity.

The domestic three managed to unload an awful lot of big-margin trucks during the lockdown, propelling scared customers into dealers with zero-interest financing on long-term loans. Detroit’s rivals have now fully caught on, fighting back with their own offers. For Lexus, the new proposal to buyers doesn’t even end at the new-car lot. (Read More…)

By on May 19, 2020

mitsubishi

Mitsubishi Motors’ membership in the great Renault-Nissan alliance won’t protect it from economic realities arising from the coronavirus pandemic. On Tuesday, the automaker announced an 89-percent drop in operating profit for the year ended March, with black ink totaling just $119 million.

Rocked by the virus that’s thrown every automaker’s balance sheet into disarray, Mitsubishi scrapped its planned dividend and held back from issuing a projection for the current year. It’s also thinking small. The virus has changed the global landscape, and Mitsubishi says it will have to change to meet the challenge. (Read More…)

By on May 18, 2020

Long overdue for a revamp, the fourth-generation Toyota Sienna bowed today, ditching the previous model’s 3.5-liter V6 engine in favor of a more fuel-conscious alternative.

Before, the long-running minivan offered buyers the option of braving wintry weather or semi-rugged excursions with the confidence of all-wheel drive. That option remains — but it’s coupled with a standard feature previous Sienna buyers couldn’t get their hands on: a hybrid powertrain. (Read More…)

By on May 18, 2020

toyota

The Venza was an interesting product for Toyota. With the benefit of hindsight, we can agree it was a model just slightly ahead of its time.

A car-based, ever-so-mildly upscale crossover with two rows of seating and a choice of powertrains, the Venza offered buyers a more stylish alternative to the smaller RAV4 and midsize Highlander. Alas, the model ended its six-year run in 2015.

Well… it’s back. (Read More…)

By on May 18, 2020

2018 Acura RLX

Yes, it’s true. The news that marred your sunny and/or drenching weekend cannot be ignored: the slow-selling, highly complex Acura RLX flagship will not stage a return for 2021.

If it did, would anyone have noticed?

That’s doubtful, given the model’s shrinking sales volumes. (Read More…)

By on May 14, 2020

Image: Ford

You read earlier this week how midsize pickups, despite adding the Ford Ranger and Jeep Gladiator to their ranks, suffered in terms of market share this year. It’s been a wild ride, these past few months, but the biggest strike against the purchase of a midsize truck remains the same as before: the existence of full-size trucks — which automakers seem far more likely to discount, boosting their vehicle-per-dollar proposition.

Especially in these pandemic times.

Detroit moved an unexpectedly large number of half-tons over the past two months, greasing the wheels via a sudden love affair with zero-interest, 84-month financing. Full-size trucks dipped instead of dived, but midsizers have now picked themselves up and dusted themselves off. (Read More…)

By on May 14, 2020

Production at General Motors’ Mexican assembly plants could start up next week, following a go-ahead from the country’s leadership to resume factory activity. The faster GM’s able to come back online south of the Rio Grande, the better.

In an earnings briefing last week, GM, like its rival Fiat Chrysler, pointed to a declining inventory of lucrative pickups — a segment that proved extremely resilient over the past two months, even during the depths of the coronavirus lockdown. With U.S. plants resuming work on Monday, a concurrent Mexican restart is what the company needs. (Read More…)

By on May 14, 2020

2020 Mazda CX30 Soul Red - Image: Mazda

The fiscal year that wrapped up at the end of March was not a good one for Mazda, the company claims, with profit cut almost in half amid fallout from the coronavirus pandemic. On Thursday, Mazda revealed a full-year operating profit of just $408 million — its lowest showing in 8 years.

Smaller than its Japanese rivals and heavily dependent on the North American consumer, Mazda was hit hard by lockdown orders that dried up sales in the U.S. and Canada in March. (Read More…)

By on May 13, 2020

2018 Toyota Camry XSE - Image: Toyota CanadaAfter years of steady decline, including an 8-percent decrease in calendar year 2019, U.S. sales of midsize cars stabilized in the early part of 2020.

In a manner of speaking.

Like the overall market, midsize car sales in the first quarter of 2020 declined. But the segment’s decrease was only marginally worse than the decline reported by the overall market, and it wasn’t nearly as bad as the decreases reported elsewhere in the passenger car sector.

Meanwhile, at the top of the midsize heap, the Toyota Camry continued to improve its market share, expanding the size of its slice in a shrinking pie. (Read More…)

By on May 12, 2020

As assembly plants cautiously fire up and buyers slowly return to the new vehicle market in North America, automakers have their fingers crossed, hoping that an increase in demand from frightened first-time buyers will offset lost sales from both the newly jobless and hard-hit rental agencies.

Data out of Europe and China seems to suggest the fright factor is real, but just how much (and for how long) automakers can depend on it really depends on the virus itself. (Read More…)

By on May 12, 2020

Image: FordThe arrival of a reincarnated Ford Ranger in 2019, along with the debut of the Jeep Gladiator, caused midsize truck market share to climb to a 13-year high in America’s pickup category. In fact, over the span of six years, midsize trucks nearly doubled their share of America’s truck market.

The primary cause of those market share gains, the new Ranger, ended its abbreviated first sales year on the midsize podium roughly 33,000 sales back of the Chevrolet Colorado.

In the early days of 2020, however, the Ford Ranger is running nearly dead even with the Colorado. But no longer is the Ranger driving the midsize pickup truck market forward. The segment’s share of the truck market is backsliding.  (Read More…)

By on May 11, 2020

gm

The Detroit Three has something of a problem. Sales of their cash-cow, bread-and-butter full-size pickups hardly waned during the extended pandemic lockdown, and are, as of a week ago, selling just as they had before anyone heard of the coronavirus. And yet the plants tasked with building them still aren’t online.

Automakers that just months ago were concerned with higher-than-average inventory levels now have the opposite problem. (Read More…)

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