By on September 18, 2018

If you’re in the market for a new Ram pickup, the current batch has a grotesque number of special edition models to choose from. There’s the 2019 Ram 1500 Kentucky Derby Edition, 2019 Ram HD Harvest Edition, 2018 Ram Southfork, 2018 Ram Limited Tungsten, 2018 Ram Harvest, and 2018 Ram Sport Hydro Blue.

We figured the Ram Rebel TRX would be the next model to become an official special edition vehicle, but Fiat Chrysler threw us a curveball, indicating that the (probably) Hellcat-powered pickup won’t be available until next year. That leaves FCA with a small window in which to cram yet another limited variant of the Ram.

It’s called the 2018 Ram Power Wagon Mojave Sand and it’s really not so much a special edition as it is a new paint scheme. However, since FCA plans on restricting production to 1,500 units through the remainder of this year, we suppose it qualifies as much as the Sport Hydro Blue — which is limited to just 2,000 units.  (Read More…)

By on June 22, 2017

2017 Ram Power Wagon

Impassioned calls for Ram to drop the Cummins 6.7-liter inline-six diesel into the Power Wagon are not new, nor is Ram’s response. I recently spoke with Jeff Johnson, Ram’s brand manager for heavy duty trucks, who unequivocally stated, “Ram has no plans to offer the Power Wagon with a diesel.”

Johnson pointed to the increased weight of the 6.7-liter Cummins versus the 6.4-liter Hemi V8 presently under Power Wagon hoods, as well as the difficulty of engineering the front end to accommodate both the diesel’s cooling requirements and the truck’s standard 12,000-pound winch.

We accept the reality of these challenges. But could Ram overcome them?

Absolutely, though Ram’s engineers have determined the cost outweighs the benefits. Even setting my enthusiast hat aside, I am not confident that bypassing this opportunity altogether is the best choice for Ram. (Read More…)

By on November 10, 2016

RAM POWER WAGON

If you are looking for a budget pickup to haul around the occasional armoire or stack of plywood, look no further than the Nissan Frontier. However, if you want the biggest and meanest off-road hauler America has to offer, you’re going to have to fork over some extra dough.

Dodge has announced pricing for the 2017 Ram Power Wagon and informed us that automotive savagery isn’t gratis.

(Read More…)

By on October 13, 2016

2017 GMC Sierra 2500HD All Terrain X, Image: General Motors

Do you want heavy-duty work truck wrapped in black sheetmetal fit for a henchman? You’re in luck, my productive and sinister friend.

GMC has expanded its All Terrain X series to include the Sierra 2500HD. It joins the midsize Canyon and full-size Sierra 1500 in offering the X trim, but it’s squarely aimed at its offroad-ready, crosstown rival — the Ram Power Wagon. (Read More…)

By on April 28, 2016

Upfitted Ford F-250 at Honolulu Ford, Image: Honolulu Ford

The time is ticking ever closer to the day an OEM slaps a $100,000 MSRP on a truck. It will happen, and it won’t be long before it does.

In 1997, $27,000 bought a lavishly equipped F-150 Lariat SuperCab with a 5.4-liter V8. Adjusted for inflation, that’s about $40,000 in today’s money. Adjusted for reality, that truck now carries a $45,000 MSRP. The $100,000 barrier will be crossed in perhaps a decade based on inflation alone, but inflation will not deliver the first $100,000 truck. Trim escalation and new equipment will cross the finish line first.

Regardless, OEMs won’t be the first to push MSRPs into the stratosphere. That distinction goes to the aftermarket, in conjunction with dealers. And, unsurprisingly, together they’ve already made a $100,000 pickup a reality.

(Read More…)

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