Tag: Raj Rao

By on March 22, 2018

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There’s two departures occuring at Ford Motor Company for anyone thinking of advancing their career. The automaker announced late Wednesday that Musa Tariq, vice president of the company and Ford’s chief brand officer, is leaving the automaker, effective this week. Joining him is Raj Rao, CEO of Ford Smart Mobility, who takes his leave on the 1st of May.

The mobility division was created in 2016 by former Ford CEO Mark Fields, with Rao serving as its CEO. The subsidiary’s chairman, Jim Hackett, now has a pretty good idea of what Fields’ job entailed. Tariq joined the company in January 2017.

No reason was given for either of the two departures, but the personnel loss leaves Ford with some very important roles to fill. (Read More…)

By on June 8, 2017

Ford Service Center, Image: Ford Motor Co.

Ford Motor Company may soon press dealership service centers to prioritize maintenance and repairs for ride-sharing fleets and their employees. This comes after the company’s decision to expand its in-house shuttling firm, known as Chariot, and as its long-term plan to bring an autonomous ride-sharing solution to market by 2021 takes shape. But Ford also knows rival companies can be a strong source of revenue. Omnicraft, anyone?

Even moderately sized cities have several thousand Uber and Lyft drivers, and Ford’s CEO of Smart Mobility Raj Rao thinks they represent an untapped resource. He believes service centers should go the extra mile for them, even if it means some dealerships have to stay open 24 hours to provide swift turnarounds.  (Read More…)

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