By on December 18, 2017

Toyota logo dealership sign

Toyota, one of the original purveyors of hybrids, has recognized the need to juice its EV profile. Chevrolet, Nissan, and a bevy of other automakers already have an answer for customers looking to totally shun gas stations. Toyota does not.

The plan, unveiled Monday in Japan, calls for “more than ten” all-electric Toyota cars to be available worldwide by the early 2020s. This is quite a jump for a company that’s experienced in hybrids and PHEVs, but doesn’t currently offer a single example of EV technology here in America.

(Read More…)

By on November 9, 2016

2017 Toyota Prius Prime

Toyota’s going to market the new Prius Prime with laser-like precision. Is it because they want to embrace cutting-edge advertising methods, or is it because they don’t see it as a vehicle with particularly broad appeal?

That, BMW thinks it might want to keep an unpopular model around for another generation, Volvo issues a voluntary recall on seat belts, and Toyota and Nissan agree that their prospects have looked better in North America… after the break!

(Read More…)

By on June 17, 2016

2017 Toyota Prius Prime Front 3/4, Image: Toyota

Hybrid fans looking to harvest free solar power as they drive (or park) won’t get that ability when the Toyota Prius Prime arrives in the U.S. this fall.

The automaker announced that European and Japanese buyers will get a solar roof version of the plug-in sedan, but Stateside customers will have to wait, Automotive News reports. Toyota faces an engineering and regulatory hurdle in the U.S. — America has stricter crash regulations, and its engineers haven’t been able to create a solar panel mount that doesn’t shatter during rollovers. (Read More…)

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