Tag: one ford

By on September 5, 2018

When the current-generation Fusion appeared for 2013, its Aston Martin styling was a cold glass of water in the face of milquetoast midsized family sedans. Part of Alan Mulally’s “One Ford” plan, the stylish car added zest to a bland segment.

Now, with recently minted CEO Jim Hackett having decreed the Mustang to be Ford’s only car worth keeping, the Fusion has been left to weather crushing competition from competitors that have undergone significant renewals – twice, in some cases.

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By on October 31, 2016

2016 Chrysler 200C

There is something sincerely wrong with Fiat Chrysler Automobiles’ math, although things are starting to add up for why some of its sales numbers were so inflated.

That, Ford decides to get a little less global at the expense of the small car, Hyundai pays the price for lying, and parts suppliers see doom and gloom on the horizon for the automotive industry… after the break!

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By on November 10, 2014

Jim Farley, Ford Executive Vice President of Global Marketing, Sa

Two Ford execs are about to have their passports stamped, as marketing chief Jim Farley and Ford of Europe general Stephen Odell are switching roles and addresses, effective on New Year’s Day 2015.

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By on November 27, 2013

Explorer Sport front quarter, picture courtesy Michael Karesh

Is the future of motoring in the global marketplace in the good hands of the Golf, Forte and Fiesta? Not if you’re Ford’s vice president of Global Marketing, Jim Farley. In his mind, it’ll be a page from the 1991 Explorer’s successful playbook that will help his employer gain market and mind share the world over.

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By on October 19, 2013

Alan Mulally Posing With 2013 Ford F-150 Circa June 2012

The rumor mill has been grinding away as of late regarding the possible return of Ford CEO Alan Mulally to helm either one of two of Seattle’s many economic engines: Microsoft and Boeing. In the face of these rumors, Mulally has opted not to dispel the rampant speculation.

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By on April 22, 2013

One of the biggest changes implemented by Ford in the post-bailout area is the “One Ford” policy, which calls for an end to regional specialty products. While this has led to Ford’s mainstream lineup moving towards the European Fords that enthusiasts previously longed for, it also means that vehicles like the rear-drive Falcon will get the axe.

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