Tag: Mercury

By on June 9, 2020

Today’s Rare Ride comes from a time when the family wagon segment was alive and well and Ford was eager to use its brand new Fox platform on as many vehicles as possible.

Presenting the wood-clad Mercury Zephyr Villager wagon, from 1979.

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By on June 1, 2020

You’d think that examples of the Ford Pinto and its Mercury-badged twin, the Bobcat, would have disappeared from the American junkyard ecosystem by now, given the cheapness of these cars and the decades of exploding-Pinto punchlines since “Pinto Madness” came out in 1977. No doubt due to the huge quantities sold during the Pinto/Bobcat’s 10-year production run (well over three million), such is not the case; I continue to find Pintos and Bobcats in junkyards to this day.

Here’s a light blue ’77 three-door Bobcat in a Northern California self-serve yard. (Read More…)

By on May 6, 2020

It’s the mid-1980s, so having a gas-guzzling, rear-drive Malaise box from the late ’70s is unthinkable. No, you’re a modern consumer, and you demand something front-drive and economical, but still with Malaise build quality.

Today we pick a compact Ace of Base from 1985.

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By on April 22, 2020

Today’s Rare Ride is an example of a vehicle that was fairly common in the early Nineties. However, the passage of time is never kind to low-value and oft-forgotten economy cars, so survivors like this little blue Tempo are quite a find.

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By on April 13, 2020

1983 Mercury Marquis in California junkyard, LH front view - ©2020 Murilee Martin - The Truth About CarsFord squeezed every possible nickel of value out of the rear-wheel-drive Fox platform during its near-20-year production run (longer than that, if you accept the SN95 Mustang as a Fox), and I enjoy tracking down as many Fox variants as possible while I march up and down the rows of my favorite car graveyards.

I think the period of Peak Fox came during the first half of the 1980s, as the Malaise Era shifted into the Conspicuous Consumption Era (and we haven’t seen a Fox Ford here since 2019), so this 1983 Mercury Marquis deserves inclusion in this series. (Read More…)

By on March 3, 2020

We all recall the Panther-based Mercury Marauder as the last gasp of large, sporty motoring from Mercury. Today’s Rare Ride is the predecessor everyone forgot — the 219-inch Marauder X-100.

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By on December 30, 2019

1982 Mercury Cougar in California junkyard, LH front view - ©2019 Murilee Martin - The Truth About CarsThe Mercury Cougar went through numerous platform and image changes during its 34 years of production, and I’ve managed to document examples of just about all of those changes during the course of my junkyard journeys. One generation of Cougar that remained a tough one to find, however, was the 1980-1982 fifth-generation cat, the first of the Fox-body Cougars and the boxiest of the bunch.

Finally, I discovered this green-on-green-on-some-more-green ’82 GS two-door sedan in a California self-service yard — yet another vehicle sure to result in many bitter tears from my Ford-obsessed colleague, Sajeev Mehta. (Read More…)

By on December 5, 2019

Today’s Buy/Drive/Burn is the first of two consecutive entries where we’ll be evaluating two-door offerings from the dawn of the new millennium. First up is the American car trio… though one of them is thoroughly European.

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By on November 20, 2019

pt cruiserIn our question of the day post last Wednesday, we asked you to submit the vehicles that left you wondering what the manufacturers behind them were thinking. Today, we’ll take the opposite tack and focus our attention on the automotive products which came along at exactly the right time.

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By on October 21, 2019

1979 Mercury Cougar XR-7 in California junkyard, RH front view - ©2019 Murilee Martin - The Truth About CarsWith all the generations of the Cougar that Mercury sold, from the Mustang-based ’67 through the Mondeo-based ’02, which one sold the best? That’s right, the rococo Thunderbird-sibling 1977-1979 models, and most of them were luxed-up XR-7s.

Yes, the Man’s Car, slathered with chrome and vinyl and menacing feline-themed badging, proved to be the ideal machine for the Disco Period of the Malaise Era, and I’ve found this well-preserved ’79 in a Northern California self-service yard. (Read More…)

By on August 5, 2019

2005 Mercury Monterey in Colorado wrecking yard, RH front view - The Truth About CarsWith minivan sales in decline and the Mercury brand itself locked in a death spiral, the bosses in Dearborn decided to create a Mercury-badged version of the Ford Freestar: the Monterey. No, not this kind of Monterey, which sought slightly devilish middle-managers with a sense of style as potential buyers, but an option-loaded and sensible family hauler for the 21st century.

Sales of the 2004-2007 Monterey started off weak and then bombed miserably, to be followed by the disappearance of Mercury itself by 2011. Here’s a rare example of this forgotten-but-interesting vehicle, found in a Denver self-service wrecking yard. (Read More…)

By on June 3, 2019

1978 Mercury Zephyr Z7 in California wrecking yard, RH view - ©2019 Murilee Martin - The Truth About CarsIn between the homely Ford Maverick/Mercury Comet and the punitively sensible Ford Tempo/Mercury Topaz, the folks at Dearborn provided North Americans with the Ford Fairmont and its Mercury sibling, the Zephyr, as reasonably modern rear-wheel-drive compact commuter machines. For those car shoppers wanting to get a bit devilish with their selections, Ford dealers offered the Fairmont Futura coupe, while your local Mercury store had the Zephyr Z-7 coupe.

Here’s a tan-beige-brown Zephyr Z-7 in a Northern California self-service wrecking yard. (Read More…)

By on April 24, 2019

They used to be commonplace, but the last decade or so has seen this automotive phenomenon fade from memory. Today we talk special branded editions, and how it’s time for them to make a comeback.

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By on April 1, 2019

1952 Mercury in Denver wrecking yard, RH view - ©2019 Murilee Martin - The Truth About CarsOrdinary family sedans of the 1940s and 1950s look cool and everyone claims to love them, but the sad reality is that hardly anyone with the time, money, space, and skills to restore an old Detroit car bothers with the postwar four-doors. I see 1946-1959 American sedans, mostly in pretty solid condition, with depressing regularity in the big self-service wrecking yards I frequent, and this ’52 Mercury in Denver is the latest one. (Read More…)

By on March 27, 2019

TTAC’s Slack channel honed in on muscle cars the other day. As the discussion progressed, a question came to light which your author hadn’t previously considered. It’s a simple enough inquiry, yet there are many variables to consider.

Today we talk about the least sporty muscle cars.

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