By on November 1, 2019

ford

We haven’t done one of these in a long time, but a poke from our good friend Matthew Guy alerted us to a new product offered by Ford Motor Company.

One with RPMs that max out at 78.

Not since the Blue Oval convinced Dr. Pepper to introduce a 15-can cola pack to satisfy the Expedition’s obscene cupholder count has this writer been so rattled by a non-automotive automotive product. If you’re a Bronco lover, get that Starship LP out of storage. (Read More…)

By on September 2, 2016

Aston Martin Vanquish. Picture courtesy Aston Martin

The Aston Martin Cygnet was just the beginning.

For those who thought the luxury automaker’s now-defunct rebadged Toyota city car was a weird idea (and that includes just about everyone), just wait. Aston Martin is now eager to sell you anything — your clothes, your baby stroller, and even your house. (Read More…)

By on February 4, 2010

Sergio Marchionne’s misguided obsession with the alleged brand equity of his recently-acquired Chrysler Group marques has deepened, as Chrysler, Dodge and Jeep launched new branded merchandise today [hilarious press release here]. The funniest part of the whole cross-branding effort is the very idea that significant portions of the population want their day-to-day goods slathered with Chrysler Group brand names. The second funniest? The products themselves. The Chrysler Collection features such “luxury gifts” as an $11.95 leather calculator, a $199.95 mahogany humidor, and a $21.95 mini umbrella, all tagged with Chrysler’s new Aston-alike logo and doubtless finished in the same fine materials as the Sebring’s interior. If Davos had a Wal-Mart, this is what they’d sell.

(Read More…)

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