Tag: Mazda

By on August 6, 2019

2019 Mazda Mazda3 front quarter

While professional sports in America are generally the envy of the world – especially when it comes to the variety of high-level team sports available to the fan – soccer (football to the rest of the world) does wonders for maintaining a competitive balance amongst teams due to the system of promotions and relegations. For those uninitiated, the last-place teams in the top level of the various soccer/football leagues are relegated to the next lower league, while the top teams in the lower levels move up a rung on the ladder.

Imagine this system were in place in mainstream American sports. The Cleveland Browns would be competing against high school teams by now.

I can see eyes glazing over already. “Stick to cars! Stay in your lane!” – just like every sports reporter hears any time they venture into politics. I’m getting to that. Basically, Mazda has long been compared to other mainstream Japanese brands – Honda, Toyota, Nissan. But now, they’ve put forth efforts to be promoted to an entry-level luxury brand, and the newest 2019 Mazda 3 AWD sedan seen here is ready to play in that league.

(Read More…)

By on July 19, 2019

Mazda has filed the term “MX-30” with the European Union Intellectual Property Office (EUIPO). While the filing incorporates broad automotive usage (including parts), the MX prefix has historically been applied to Mazda’s two-doored vehicles (including the MX-5 Miata). However, we’re urging you not to get your panties in a bunch and take a moment to seriously consider the odds.

You might be envisioning a return of the MX-6 or MX-3 coupe, but the fact that there is a 30 tacked onto the end could be indicative of ties to the new CX-30 — a crossover.  (Read More…)

By on July 10, 2019

Toyota Motor Corp announced on Wednesday it would be building a new sport utility vehicle at its $1.6 billion joint venture assembly plant in Alabama, rather than the Corolla. This brings its strategy in line with Mazda, which announced it would also be building an SUV at the facility earlier this year.

Officially, Toyota said the change was due to “changing market demands and a growing consumer appetite for light trucks and SUVs,” while slipping in a mention of how well the RAV4 has been selling for good measure.  (Read More…)

By on July 1, 2019

While Mazda’s vehicles are often praised for being handsome and playing host to desirable driving dynamics, the latter half of that arrangement has become less important in recent years. Remember the last time you saw a Zoom-Zoom ad? Neither do we.

That’s because Mazda isn’t the same brand anymore. While some of its budget-minded performance chops remain intact (MX-5), the prevailing shift has been toward luxury — which is kind of a nebulous concept these days. In the most general sense, it means Mazda is pushing for higher-margin vehicles and fancier showrooms. But it’s not a guaranteed strategy for winning… or losing, for that matter.  (Read More…)

By on July 1, 2019

Mazda has filed a recall for 25,003 of its 2019 Mazda3 cars due to a risk of the wheels falling off. Lug nuts were found to have loosened and come off the car, though there have been no reports of accidents or injuries thus far. Having personally had wheels depart my cars more than once, I can attest to this leading to a less-than-ideal day and hope to encourage affected customers not to wait on this one.

Wheel bolts, or studs, on the car are pressed in from the back of the wheel hub. When the lug nuts are tightened on the studs, they essentially sandwich the hub, rotor, and wheel together. Mazda found that the studs where not fully seated in the back of the hub as the vehicles left the factory, allowing them to be drawn in the remainder of the way as the forces on the wheel were naturally applied through driving. This, however, would also gradually reduce the torque on the lug nuts. (Read More…)

By on July 1, 2019

1994 Mazda Navajo in Colorado wrecking yard, RH front view - ©2019 Murilee Martin - The Truth About Cars

Mazda and Ford go way back when it comes to the badge-engineering game, what with all those Mazda-built Ford Couriers, Mazda-based Ford Escorts, Mazda-badged Ford Rangers, and so on. Since I love weird examples of badge engineering in the junkyard, I’m always on the lookout for the likes of a Saab-badged Chevy or Acura-badged Isuzu, and so I have been keeping my eyes open for a rare Mazda-ized Ford Explorer for quite a while. Most of them got crushed long ago, as the early Explorer has very little value today (due to its laughably small size and lack of luxury features, by 21st-century American-market suburban commuter-truck standards), but this ’94 just showed up in a Denver self-service yard.  (Read More…)

By on June 21, 2019

A Mazda inline-six cylinder engine developed for a rear wheel-drive-based platform has been industry knowledge since news broke in May. But new reporting from Best Car in Japan confirm that Toyota/Lexus and Mazda will share that rear wheel-drive platform and inline-six engine.

Mazda’s inline-six engine development will include Skyativ-X (gasoline) and Skyativ-D (diesel) variants, mounted longitudinally. Additionally, a 48-volt mild-hybrid electrical system and all-wheel-drive variants will be offered. The question is what this has to do with Toyota. (Read More…)

By on June 10, 2019

Despite the recent development of a high-MPG, low-emission gasoline four-cylinder, Mazda’s future depends on lowering its emissions footprint even further. With regulators — especially those in Europe — backing ever more stringent environmental standards, Mazda hopes to avoid Fiat Chrysler-like penalties by adding a product at odds with the brand’s heritage. An electric vehicle.

With the help of its partners, Mazda’s new EV will make an appearance next year, followed up with a crop of plug-in hybrids buyers are more likely to take home. (Read More…)

By on June 5, 2019

Mazda fans on this side of the Atlantic will have to wait patiently for their turn, as the innovative Skyactiv-X-powered Mazda 3 now available in Europe won’t show up here for some time.

On Wednesday, the company announced that continental buyers can begin placing orders for models equipped with a Spark Plug Controlled Compression Ignition (SPCCI) 2.0-liter four-cylinder, tossing out fuel economy and power figures along the way. (Read More…)

By on May 28, 2019

The Rare Rides series has featured two Capri-adjacent vehicles in past: This car’s immediate predecessor, the ASC McLaren Capri, and its contemporary competitor, the Lotus Elan. Let’s find out how much better the final Capri was than either of those two (or not).

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By on May 22, 2019

Today’s Rare Ride is a sporting luxury coupe with a complex rotary engine. It’s a car which was destined for America, but never quite made it.

It is, of course, the Eunos Cosmo. By Mazda.

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By on May 9, 2019

2019 Mazda MX-5 Miata RF Arctic White marque badge detail

Much of the news surrounding Mazda this past year has concerned powerplants: a new turbocharged 2.5-liter four-banger for the CX-5 crossover and 6 sedan, a sort-of sparkless Skyactiv-X mill that still doesn’t have a North American arrival date, a lackluster diesel that took its sweet time getting here, and the brand’s continued lack of electric offerings.

The engine news continues. Buried within this week’s fiscal year earnings report is a hint of two new engines to come — inline-six engines. For a brand eager to position itself as premium, the development of a mill widely regarded as the classiest engine type reflects well on it. (Read More…)

By on May 7, 2019

That headline is only the second 1980s musical reference of the day, which might point to a lack of sleep on the part of your author. Blame a raging sinus infection, or perhaps exposure to a heavy Twitter conversation that began yesterday and continues into today.

I’m a passive observer in all of this, as Twitter’s toxicity makes Love Canal look like a lush Koi pond. Engage at your peril. And yet an element of the back-and-forth that rages online in the center of the Canadian universe (Toronto) is something frequently mentioned in far calmer TTAC chatroom discussions.

How much car is too much car?

And, does it matter if you buy to cover all the bases? (Read More…)

By on April 25, 2019

Much-touted engines seem to take a while to arrive in North America, at least when it comes to Mazda. To the brand’s credit, those engines, at least in the case of the Skyactiv-D diesel, do eventually make it to these shores — though many wonder whether Mazda should have even bothered.

The Skyactiv-X is a different beast than its diesel counterpart. With this engine, Mazda promises increased power and greatly increased efficiency, all thanks to the engine’s novel combination of gasoline and diesel combustion elements. Journalists were offered a test drive over a year ago, but when the next-generation Mazda 3 appeared earlier this year, the 2.0-liter Skyactiv-X was nowhere to be seen. What gives? (Read More…)

By on April 22, 2019

2019 Mazda CX-5 Signature Skyactiv-D - Image: Mazda

Finally.

Mazda’s promised diesel-powered CX-5 is now open for pre-order in the United States, years after we began chronicling the Skyactiv-D’s lethargic march to North America.

TTAC’s coverage of Mazda diesel delays goes back nearly six years, when the future of Mazda’s Skyactiv-D was linked to a future Mazda 6. It was a story that received more attention in 2014. Eventually, in late 2016, there was confirmation of a Mazda CX-5 diesel. Arrival date: second half of 2017.

By the second half of 2017, however, the timing of the diesel CX-5’s arrival was unknown. Fast forward past a promising NHTSA filing, then a CARB certification, and then the release of EPA fuel economy ratings to the 2019 New York International Auto Show.

The Mazda CX-5 Signature AWD Diesel is ready, Mazda insists. But at $42,045, there’s simply no reason for its existence in America. (Read More…)

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