By on May 6, 2019

Following last week’s announcement that the T600 will serve as the tip of Zotye’s spear, probing into North America, parent company HAAH Automotive Holdings dropped hints that the brand might be one of several Chinese nameplates offered in the United States.

Zotye USA emerged in 2018, after HAAH signed a distributorship agreement with Zotye Automobile International Co. with the clear intent to get its vehicles to market in the Western world. But HAAH CEO Duke Hale claims his company has always had loftier ambitions.  (Read More…)

By on May 2, 2019

At this point, it feels that every Chinese automaker has delivered an unrealistic promise of bringing fresh product into the United States within a couple of years. Last November, Zotye, Ford’s partner in Asia with a penchant for producing copycat models of European cars, announced plans to bring something over in 2020.

The firm now claims that the T600 crossover — which looks in no way like something from Volkswagen Group; certainly not an Audi Q5 or VW Touareg — will be first model in line for a boat trip to America.  (Read More…)

By on November 14, 2018

Zotye Automobile has expressed its intent to become the first Chinese automaker slinging sport utility vehicles in the United States. While some outlets report that this feat would make it the first, that’s putting the cart before the horse. There are few automakers vying for this honor.

Guangzhou Automobile Group (GAC) previously outlined its own plan to get its flagship SUV into America by 2019, showing up at the New York International Auto Show last year to promote its exotic wares. While we weren’t overwhelmed by the product, some of which boasted faux exhaust ports and less-than-ambitious interiors, the display proved GAC was a serious automaker and seriously interested in entering the market — which is about all we’re willing to say about Zotye before we see a physical store.  (Read More…)

By on June 6, 2018

Image: Toyota Motor Corp

Ever since Ford announced its abandonment of traditional passenger cars that aren’t the Mustang, automakers have been very clear to specify whether or not they plan to do the same. The majority seem to feel as if cars have a place in the market. That said, very few manufacturers are increasing sedan output when crossovers and sport utilities are presently so lucrative. For example, Lexus owes the majority of its volume to higher-riding liftbacks, but recently made the promise to maintain a diverse production portfolio.

Accounting for roughly one third of its total volume, cars aren’t the brand’s biggest money maker anymore. But Toyota’s luxury arm believes ditching them now would be an imprudent strategy. Perhaps Lexus is keeping an eye on fuel prices, or maybe it just realizes it can’t play the game in the same manner as the already truck-focused Ford.  (Read More…)

By on May 2, 2018

2018 Genesis G70 lineup - Image: Genesis

Ever since Hyundai launched Genesis as a separate luxury brand, there’s been plenty of confusion as to how to distribute its vehicles. The company initially said Genesis would have an entirely separate U.S. dealer network within three years. Then it said existing Hyundai retailers could continue to sell luxury models if they met a certain criteria, but noted many would become ineligible as standalone stores became the norm.

Now Genesis is saying all Hyundai dealers are in the running, but they’ll need to have separate facilities for the luxury brand if they want to sell them. While the change isn’t drastic, it’s the third time the brand’s parent company has revised its dealer strategy, leaving us confused as to what the automaker’s plan was all along.  (Read More…)

By on August 2, 2017

Ferrari emblem logo

Ferrari will likely add a comparatively spacious four-seat “utility vehicle” to its lineup in the hopes of bolstering volume and doubling its profits by 2022. The strategy certainly has worked for Porsche. So well, in fact, that Lamborghini has made plans to introduce the Urus SUV for 2019 — using Volkswagen Group’s MLB platform. The spiritual successor to the wild LM002 is expected to outperform Bentley’s ludicrous Bentayga and would likely be Ferrari’s chief rival in the super sport utility segment.

The concept of a Ferrari-built SUV has drifted around the automaker’s Maranello and Amsterdam offices for a few years, but now inside sources claim a comprehensive strategy for the vehicle should be unveiled by 2018. However, enacting it would fundamentally change the brand.

As a low-volume automaker, Ferrari is not subject to the same rigid emissions regulations imposed on other car companies. But CEO and sweater aficionado Sergio Marchionne has been pressing the company to increase volume ever since taking the company’s helm in 2014, consequences be damned.  (Read More…)

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