By on September 20, 2018

2018 Lexus LC500h - Image: Lexus Canada

Unless your surname is Porsche and your given name 911, the sales volumes generated by premium two-doors are frighteningly small. Lexus nevertheless brought to market the two-pronged Lexus LC range, as an indirect successor to the SC, with lofty expectations.

Moreover, Lexus was public with its goals, going so far as to respond directly to TTAC to defend the company’s reasoning.

If early figures were all we had to go by, the initial hype surrounding the $90K+, V8-engined LC500 and its hybrid LC500h sibling indisputably produced goal-besting results. More than a year into its tenure, however, it’s now clear that the LC has fallen wildly short of fulfilling Lexus’ hopes. (Read More…)

By on December 15, 2017

Image: 2017 Mercedes-Benz S550 4MATIC CoupeLast week we introduced a new series to TTAC called Buy/Drive/Burn. A rather comprehensive set of instructions (and an example) was given in order to prepare you for the upcoming entries into our new game. If you haven’t read that primer, go do so now. This week is the first real entry for Buy/Drive/Burn and, like the example post, we’re sticking with luxury.

Your three options to purchase, borrow, and set on fire are all luxury coupes costing over $100,000.

(Read More…)

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