Tag: Jaguar

By on August 12, 2019

Eager to reduce R&D costs, Jaguar Land Rover and BMW forged a cross-channel bond earlier this summer, but the increasingly cozy relationship between the Anglo-German rivals likely won’t end with the mere sharing of electric drive units and internal combustion engines.

A number of JLR vehicles poised to drop from the product pipeline could come to fruition thanks to a piece of Bimmer architecture. (Read More…)

By on August 9, 2019

The Rare Rides series has touched on Jaguars multiple times previously. But perhaps those beautiful and powerful sporting vehicles lacked something the true car enthusiast always requires: cargo capacity.

Presenting the very rare Jaguar X-Type Sportwagon.

(Read More…)

By on August 7, 2019

Automakers are keen to pursue partnerships with one another when it means saving money via economies of scale, or when it supports an established corporate structure. Whether it’s in the form of some basic components-sharing or a more intensive joint venture, today we want to hear about the worst possible examples of automotive cooperation.

(Read More…)

By on June 26, 2019

Rare Rides broached the subject of Lister once before, with the Le Mans — a little-known and heavily modified version of the Jaguar XJS. Today’s Rare Ride is what most think of when they hear the Lister name: the Storm.

(Read More…)

By on June 21, 2019

With Jaguar’s XJ sedan on its way out, the company is actively working on a replacement using its new Modular Longitudinal Architecture (MLA). Like many modern platforms, MLA can be be adapted for use in electric, plug-in hybrid, and mild-hybrid applications… and the automotive firm no doubt plans to squeeze every dime it can out of that built-in versatility.

Following the debut of a large premium sedan that’s supposed to replace the XJ sometime next year, MLA will see action at Land Rover — underpinning the new Ranger Rover in 2021. Eventually the automaker intends to use MLA as the basis for most future models, hopefully reducing development and manufacturing costs after posting a $4.6 billion loss earlier this year.  (Read More…)

By on June 4, 2019

JLR

Designers don’t always get the credit they deserve, nor the recognition they usually shun. But without a steady, inspired hand forming the shape of an automaker’s offerings, all the business acumen of the C-suite class adds up to not much.

Jaguar can credit its post-Ford identity to one man, Ian Callum, who moved the company away from unconvincing, reheated ’60s design templates and into a new era for the British marque. Callum, who served as Jag’s director of design for two decades, is now leaving his post. (Read More…)

By on May 30, 2019

Once the sedan of choice for discerning Anglophiles and 1980s crime-fighting New Yorkers played by Edward Woodward, Jaguar’s XJ has seen a long fall from grace. This summer, the stately model officially hits the ground.

Amid tanking sales for both it and its sedan stablemates, the Jaguar XJ will cease production in a matter of months, with the automaker claiming its death is merely a passing phase. (Read More…)

By on May 3, 2019

Image: JLR

Last week, we examined the precarious situation impacting the way Jaguar Land Rover does business. If you want the abridged version, JLR isn’t sure what to do about Brexit, overestimated the Chinese market, and is concerned with tightening emission rules in Europe. The company’s now mulling the layoff of a sizable portion of its workforce to stem financial losses while parent company Tata considers what life might be like if it sold off its British properties.

Refreshingly, JLR isn’t secretive about its problems and doesn’t attempt to spin them into something positive. It knows it’s confronting real problems. It wants us to know that, too.  (Read More…)

By on April 24, 2019

2019-land-rover-discovery-svx-downhill

Jaguar Land Rover finds itself in a truly unfortunate situation. Like many manufacturers, it mistakenly presumed China would be a continual source of sales growth. But JLR also has to contend with the uncertainty of Brexit and tightening emission rules across Europe. The one-two-three punch helped contribute to the $4.4-billion loss the company posted in its latest quarterly earnings report. Having also lost cash in the previous two quarters, the automaker says it will probably need to reduce its 42,500-person workforce by around 10 percent this year.

While there isn’t much to be done about the economic uncertainties surrounding Brexit, which now seems to be perpetually stalled, China really should have been better to JLR. Unlike their mainstream counterparts, luxury vehicles have fared much better in the Asian market. Unfortunately, it was not to be for Jaguar Land Rover; the company is now looking at North America the way an injured tightrope walker might view a safety net.  (Read More…)

By on April 8, 2019

There’s always that one guy who says, “If you ever getting around to selling that thing, call me first.” Usually, this statement is directed at a classic car that spends more time collecting dust than miles. In PSA Group’s case, the message involves another automaker.

The French automaker, which hit Geneva last month looking for love, apparently has an interest in the struggling Jaguar Land Rover. (Read More…)

By on March 26, 2019

While Jaguar is working towards padding out its utility lineup, the company has yet to deliver anything exceptionally large. Though not minuscule, neither the midsize F-Pace or smaller E-Pace are capable of swaying someone in the market for an Escalade — and don’t get us started on the slow-selling I-Pace (above).

The company needs a hit, especially now that Chinese sales have fallen off a cliff and the rest of the world cannot make up the difference. Sedans sales are floundering. As Jaguar Land Rover explores cost-cutting measures (mainly staff reductions and a scaling back of R&D), it’s also attempting to simultaneously improve its corporate fuel economy average while anticipating Britain and the EU’s next move re: Brexit. It’s a bad situation and the only saving grace is the company’s SUVs.

Fortunately, JLR has a bundle of new vehicles on the way, all borrowing the new MLA platform. Still a couple of years away, introductory models are said to include the fifth-generation Range Rover and Jaguar’s J-Pace. Jag’s new, larger SUV offering is shaping up a little different than expected, as reports claim Jag has abandoned mechanical all-wheel drive. (Read More…)

By on March 21, 2019

Remember Lister? It was the company that turned a Jag XJS into a 200 mph supercar thirty years ago. At the time, that Lister-Jag was capable of beating the coke-tastic Ferrari Testarossa in a drag race to 60 mph.

The company is very much still around, currently owned by UK outfit Warrantywise, and spends its time breathing upon modern Jags. Its latest? A version of the F-Type, fettled to produce a devilish 666 horsepower.

(Read More…)

By on March 8, 2019

2018 Jaguar XF Sportbrake, Image: Jaguar

The American public’s rapid conversion to the Church of Crossover caught longtime car peddler Jaguar off guard, forcing the British brand to mull desperate measures to stay profitable. And not just in this market, either.

Jaguar is currently an anchor for Jaguar Land Rover, dragging the automaker’s finances into the red, and Indian parent Tata isn’t happy about it. It wants a quick turnaround. For Jaguar’s U.S. arm, that means less choice for future customers. (Read More…)

By on February 27, 2019

Jaguar’s smallest sedan, positioned as a BMW 3 Series fighter, may not be the first rival one thinks of when contemplating a Bimmer purchase. It might not even happen at all, judging by the model’s U.S. sales. In 2018, half of the XE’s monthly tallies showed the little Jag at one-tenth the volume of its German competitor.

Well, Jaguar’s not giving up on the model just yet. In a bid to lure buyers into the XE, Jag addressed a few problems for the model’s 2020 refresh. You’ll notice there’s not much afoot with its exterior, as that wasn’t the main issue. (Read More…)

By on February 14, 2019

Jaguar F-Pace 2.0TD - Image: Jaguar

Jaguar hopes U.S. buyers fling some woo its way this month, and it’s flinging bundles of cash at dealers to make it happen.

As the British brand is reportedly incentivizing its U.S. dealers to go above and beyond to break sales targets in the early part of 2018, savvy customers stand a good chance of finding a bargain. (Read More…)

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