By on July 21, 2017

Image: 2018 Infiniti Q50 Red Sport 400, image © Corey Lewis

Power and performance. Luxury and emotionBalance and elegance. These are the seductive adjectives experts in automotive marketing insist can be found in a company’s newest offering, especially in the premium sports sedan segment.

After spending time on the back roads of Tennessee with the revised-for-2018 Infiniti Q50 Red Sport 400, is the marketing hype true? Does it really deliver all the desirable adjectives you’d like in your premium sports sedan offering?

In a word, no.

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