By on December 20, 2018

Image: Infiniti

Luckily for no one, the addition of electric model ranges to various OEM portfolios will only make today’s alphanumeric naming situation worse, including at Nissan. Mercedes-Benz and BMW deserve honorable mentions in this naming crime, but it’s really an industry-wide problem.

That brings us to this tidbit: the names IMQ and IMS, which just appeared in a trademark application. Until now, we’ve only heard about the Nissan IMX, which fails the name-recognition test compared to more more well-known monikers like CRX, MDX, and, um, DMX. The sought-after names point to two future vehicles, both of which might accompany the IMX electric crossover into production. (Read More…)

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