By on November 14, 2019

On Thursday, Daimler made an announcement confirming earlier reports that it plans to cut roughly ten percent of its management staff as part of a broader restructuring plan. Financial hardship has become a sign of the times for the auto industry. Most sizable manufacturers are coming off an investment spree aimed at developing new-energy vehicles, autonomous driving systems, and connected services. Unfortunately, those commitments came at roughly the same time the world’s largest auto markets started to collectively plateau.

A broad approach no longer seems feasible for all but the absolute largest automakers on the planet. We’ve seen many attempt to downsize through restructuring or by entering inte partnerships with other firms to share costs — sometimes both. Knowing this as well as anyone, Daimler issued two profit warnings this year as Mercedes-Benz was fined $960 million in an emissions-cheating settlement while hemorrhaging cash through EV investments.  (Read More…)

By on October 30, 2019

The Trump administration has reportedly expressed an interest in deciding where and how automotive manufacturers do their business if they want to secure duty-free deals under the United States–Mexico–Canada Agreement (USMCA) that’s positioned to replace NAFTA. According to Bloomberg, there’s currently a discussion taking place between administration officials, congressional staff, and domestic and foreign automakers regarding the context of the legislation that lawmakers will ultimately have to vote on. The White House is said to want highly specific language that would allow it to select production rules unilaterally.

Considering how messy things have gotten with China, it could be useful to have extremely clear trade language and some direct oversight of businesses with global interests. But critics are worried the strategy could bring U.S. trade policy closer to the rigid policies already in place in the People’s Republic — a country America has attempted to distance itself from due to its ludicrous levels of government intervention.

The real fear is that the government could use this to give one manufacturer better treatment than another — cutting it a sweet deal for building in a politically advantageous area, for example. While plausible, we can’t confirm something that’s largely speculative.  (Read More…)

By on October 22, 2019

Now that the Renault-Nissan-Mitsubishi Alliance has its upper echelon sorted, the time has come to mend the partnership properly. With the new staffers healthily distanced from the old guard of the Ghosn era, Renault Chairman Jean-Dominique Senard is giving himself one year to fix things before considering the entire issue a “failure, on a personal level, and by our teams.”

Senard didn’t explain the benchmarks for success, and twelve months doesn’t allot much time to right a ship that’s been listing for several years. Rumors exist that Renault may even be looking to ditch Nissan for becoming too much of a burden. Meanwhile, the Japanese automaker’s former CEO, Hiroto Saikawa, estimated the company’s vast restructuring efforts would not significantly improve profitability for at least another year.

However, most of what we’ve heard from Nissan and Renault leadership includes a concerted effort to restore trust within the auto alliance and strengthen industrial ties. Contentious merger talks have also fallen by the wayside and are unlikely to crop up after Renault’s own profitability warning from earlier this month.  (Read More…)

By on October 15, 2019

Faraday Future FF 91 rear

The founder of Faraday Future, Yueting Jia, has filed for bankruptcy and restructuring under Chapter 11 in the United States, according to a statement released by the company. The decision allows Jia (known within the company as “YT”) to address his debts in China, which can be measured billions, so his ownership of FF can be transferred to creditors.

Due to Faraday’s repeatedly broken promises and clandestine way of doing business, we’ve never had an overabundance of faith in the company. While that view hasn’t changed, the corporate statement frames Jia’s U.S. bankruptcy as a positive.  (Read More…)

By on September 6, 2019

General Motors Renaissance Center

General Motors is moving Cadillac marketing chief Deborah Wahl up the food chain by appointing her as its global chief marketing officer — a position which has sat unfilled since 2012.

The previous CMO, Joel Ewanick, was removed by former CEO Dan Akerson over a costly Chevrolet-Manchester United sponsorship deal blew up in his face. Officially, General Motors said Ewanick “failed to meet the expectations the company has of an employee” and left the position vacant, distributing its duties among other other employees — primarily Chevrolet’s now-retired CMO Tim Mahoney.

Wahl, 56, joined Cadillac in 2018, helping the brand further distance itself from the botched “Dare Greatly” advertising campaign. However, we’re not yet certain its freshened marketing materials are truly a cut from a different cloth. Several of the new spots carry over the same vague messaging, just with a bit more focus on product. Then again, perhaps the highbrow content is simply going over our heads.  (Read More…)

By on September 3, 2019

Former Renault-Nissan Alliance director Arnaud Deboeuf is leaving Renault to chase sunnier pursuits at French rival PSA. It’s no secret that the relationship between Nissan and Renault has become severely strained, however, Deboeuf’s departure throws more light on how personal issues are impacting the broader business. He effectively blamed Renault CEO Thierry Bolloré for his leaving the alliance.

“Thierry Bolloré told me no one wanted to work with me … and that I could not go to work at Nissan either,” Deboeuf explained in a final letter to his colleges.  (Read More…)

By on August 27, 2019

While you’ve heard the media prophesying a global recession for months now, one that will effectively obliterate the younger generation’s purchasing power for the rest of their lives (or so they say), the United States is actually in relatively good shape vs other markets. The People’s Republic of China already appears to be in a recession, and it’s no state secret that its automotive market is hurting.

Part of that is due to the ongoing Sino-American trade war, but there are other factors at play. We’ve previously covered how China’s overzealous adoption of increasingly rigid efficiency mandates upset auto sales. As it turned out, the nation’s commitment to zero-emission vehicles and swelling emission rules scared off a subset of buyers. Others simply couldn’t rationalize making such a large purchase during a period of economic uncertainty.

This all resulted in China’s automotive market experiencing more than a full year of consistently negative growth — something the PRC would like to see fixed posthaste. On Tuesday, the Chinese State Council announced a tentative plan to fix its struggling economy.  (Read More…)

By on August 15, 2019

Nio, one of China’s biggest EV startups, is confronting difficult times, though the primary reasons for its plight are less than obvious. Automotive startups have a low survival rate, but Nio was presumed to be the next big thing in vehicular electrification. It looked poised to become one of the few EV companies that would survive in Asia, likely serving as China’s response to Tesla, and even had a successful Formula E racing team to showcase its engineering might.

We sad had because Nio sold that team this year. It also needed to recall 4,800 vehicles after reports of three catching fire, endured a sizable sales drop, witnessed its share price plummet, announced plans to layoff 10 percent of its workforce, and just lost one of its co-founders.  (Read More…)

By on August 14, 2019

With another global recession looming on the horizon, executives at General Motors and Ford are busy touting the merits of being prepared. On Tuesday, the financial heads of both automakers were present at a J.P. Morgan Conference in New York to explain the steps being taking to mitigate economic disaster.

While financial hardship is not yet a guarantee for the United States, the ongoing trade war with China has impacted the cost of doing global business. Likewise, most sizable automotive markets are either underperforming or have surpassed peak growth levels. Depending upon the severity of the anticipated recession, GM claims its “downturn planning” could include postponing non-essential capital expenditures and shifting toward lower-priced automobiles. (Read More…)

By on July 18, 2019

With Harald Krüger out, BMW needs a new CEO — one that can effectively transition the company into becoming and electrified automotive dreamscape. Krüger presumably wasn’t interested in taking that path. While that hardly makes him a monster, plenty of people felt that his reluctance to spend ludicrous amounts of money on developing EVs was tanking the company’s share price and making him look like a fool. Not us, though. Bending to investors every whim and chasing down trends with minimal foresight seems like top-tier dipshittery. But that’s the nature of the industry right now, for better or worse.

However, in the short term, it pays to promote electrification and Krüger’s measured strategy of gradually introducing more EVs via a flexible architecture was often seen as too conservative. Perhaps that’s the correct assertion and some new blood is in order at BMW if it’s to correct its course. But who do you pick?  (Read More…)

By on July 10, 2019

After posting a stinker of a first quarter, Tesla entered into a training montage and managed record-setting production output in Q2 — helping nudge its all-important share price back in the right direction.

Now, internal documents have shown the automaker is trying to position itself to further boost production at its California factory and might even bring some new staff on board. Question the legitimacy of this “leak” if you must, but that won’t change Tesla’s ultimate goal of more volume and happier investors in Q3.  (Read More…)

By on July 10, 2019

Toyota Motor Corp announced on Wednesday it would be building a new sport utility vehicle at its $1.6 billion joint venture assembly plant in Alabama, rather than the Corolla. This brings its strategy in line with Mazda, which announced it would also be building an SUV at the facility earlier this year.

Officially, Toyota said the change was due to “changing market demands and a growing consumer appetite for light trucks and SUVs,” while slipping in a mention of how well the RAV4 has been selling for good measure.  (Read More…)

By on July 8, 2019

Wary that China might have the battery market totally cornered by the time electric vehicles become mainstream, the European Union is trying to jumpstart the industry at home. This year, the EU has started working with manufacturers and financial institutions to develop a reliable supply chain of the lithium-ion packs that have been difficult to come by.

European Commission Vice President Maros Sefcovic is targeting 100 billion euros ($113 billion) for the program, which Bloomberg said would help the EU “act like China.”  (Read More…)

By on June 25, 2019

Nissan’s planned corporate governance reforms were teetering on the brink of disaster after alliance partner Renault indicated it might abstain from voting on them. The French automaker’s concerns were varied, focusing primarily on a lack of representation from Europe. But some believed Renault was feeling vengeful after Nissan failed to support a merger proposal with Fiat Chrysler and found the Japanese brand’s push for autonomy unsavory. Fortunately, for Nissan, Renault played ball and the reforms passed.

Hiroto Saikawa will likewise retain his position as CEO, despite previous indications that he would step down and claims that he might be too close to Carlos Ghosn to hold the job. Ultimately, Nissan shareholders voted for his reappointment and he promised to carry them boldly into the future while taking some responsibility for the brand’s recent bout of industrial scandals. However Saikawa’s time with the company may be short lived, as he’s already discussing his replacement.
(Read More…)

By on June 17, 2019

Due to weakening new-vehicle sales, the United States was staring down the barrel of near-record inventories a couple of months ago. Encouraged by the factory to ensure their lots were filled with the latest wares, dealers have watched their margins evaporate as employees and customers drowned in the sea of metal parked out front.

While still uncomfortably high, U.S. inventories started creeping back down in May. By the end of the month, the number of vehicles waiting to be adopted fell below 4 million for the first time since the beginning of 2019.  (Read More…)

Recent Comments

  • tallguy130: No no no Corey. Don’t get the plain Elantra GT, get the N version. 200hp and better suspension. It will...
  • SpeedJebus: Shop in Canada. VW Golf Sportwagens are still pretty popular here, and your USD goes much, much, much...
  • Jon: Not sure if kids are in the mix, but is it still zippy enough with 2-3 kids and a cargo area full of stuff for...
  • ToddAtlasF1: Wouldn’t they have been better off killing their F1 program?
  • ahintofpepperjack: You can’t just look at horsepower. The Regular Jetta does 0-60 in less than 8 seconds. A...

New Car Research

Get a Free Dealer Quote

Staff

  • Contributors

  • Timothy Cain, Canada
  • Matthew Guy, Canada
  • Ronnie Schreiber, United States
  • Bozi Tatarevic, United States
  • Chris Tonn, United States
  • Corey Lewis, United States
  • Mark Baruth, United States
  • Moderators

  • Adam Tonge, United States
  • Corey Lewis, United States