By on April 18, 2017

[Image: Mitsibishi Motor Sales of Canada]

Maybe it’s not the product, but the dealerships? It might not be the solution to all of the problems facing an increasingly less troubled Mitsubishi north of the border, but it can’t hurt.

Under a new five-year plan, the automaker plans to revamp and modernize all of its 90 Canadian dealers. Bright, glassy and inviting, the redesigned dealerships are worth the expense if it helps draw more buyers into a customer base that hasn’t grown much in years. (Read More…)

By on July 19, 2015

2015-buick-encore

Buick is tossing the keys to prospective customers for sleepovers in their driveways as part of a brand-building exercise the automaker says isn’t meant to sell cars immediately.

According to Automotive News, the program — dubbed “24 Hours of Happiness” — gives customers the chance to live with a Buick vehicle for 24 hours starting this coming Wednesday.

(Read More…)

Recent Comments

  • redapple: Flying fan> “but the quickest way to get into a war on a car site is to be mean towards...
  • Daniel J: I’m really interested in one of these but dealerships can’t keep one on the lot long enough to...
  • theflyersfan: @pmirp1 – 100% agree. I’ve been saying that for a while as well, but the quickest way to...
  • redapple: Does the 4Runner ride as hard as the Tacoma? I Rented a Tacoma in DTW last month. That thing rode so bad...
  • theflyersfan: I remember hearing those stories as well. They had so many problems at that plant and the cars were so...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Jo Borras
  • Mark Baruth
  • Ronnie Schreiber