By on April 19, 2018

GM marketplace

General Motors is updating its on-board digital marketplace to allow customers to purchase fuel without ever having to leave the vehicle. You’ll still have to leave the confines of the vehicle to actually pump the gas, unless you live in New Jersey, but the exchange of money is handled entirely by the world’s first “in-dash fuel payment system.”

What a time to be alive.

The new service is available via the Shell widget, which is already featured on GM’s Marketplace app (providing directions to the nearest Shell station). The corporate collaboration allows respective patrons to select a nearby Shell station, use the map to navigate there, park, select a pump, fill up, and drive away. Payment is automatically charged through Shell’s Fuel Rewards program.  (Read More…)

By on January 3, 2018

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I’m old enough to remember when self-serve gasoline stations were an innovation. That was some time after filling station attendants stopped washing your windshield and checking your oil, or even giving you a free set of steak knives  or glass tumblers with a fill-up along with actually pumping your fuel. Age perhaps makes my memory imprecise, but I believe the change from full-service to self-service happened sometime after OPEC started jacking up the price of petroleum.

Since it was a way of saving a few pennies a gallon as fuel costs were increasing, self-serve was so popular that it spread across the fruited plains to the point where in many places in America today you can’t find anyone to pump your gas, let alone provide what used to be considered full service. Self-serve was embraced at the gas pump and it has pullulated to other retail establishments. I can’t remember the last time I went through a checkout lane with an actual human cashier when buying groceries, much as it annoys me to have a machine say “Thank you for shopping at Meijer.”

We now live in a self-serve world. Well, except for New Jersey and Oregon. Until now, both of those states have prohibited self-serve gasoline stations, but it looks like starting this year New Jersey will have that distinction all to itself. (Read More…)

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