Tag: ford f-150

By on September 29, 2020

ford

The urination for distance competition (that’s a metaphor, and not literal, thank heaven) continues among the automakers who produce full-size pickups.

This time it’s the Blue Oval, firing a shot across the bow (or over the balcony, as it were), with the towing numbers for the 2021 Ford F-150 released today.

(Read More…)

By on September 18, 2020

2021 Ford F-150. Image: Ford

Ford had a short Web meeting for the media earlier this week, and a big chunk of the time was spent on the newest version of the F-150 pickup truck, including confirmation that the company will be building an all-electric F-150 at the Rouge Electric Vehicle Center, as Matt wrote Thursday.

The other big announcement from the Blue Oval focused on how the F-150’s existence helps America. Drawing on a study from Boston Consulting Group, Ford says the F-150 is among the most valuable consumer goods sold in America.

(Read More…)

By on September 17, 2020

Ford badge emblem logo

Ford has really been hyping the upcoming F-Series EV this week by assuring customers the new pickup will make the gas-powered one look like the unsightly substance you cough into the sink every morning. Not only with the electrified F-150 come with more power than your standard Ford truck, but it’ll also be cheaper to own and operate  once you get past the higher purchasing price, of course.

The automaker is spending a whopping $700 million to add EV production facilities at the Dearborn Truck Plant on top of the lofty cost of development, so it’s going to tell you whatever it takes to get you to buy one. It has to recoup those expenses somehow and, unless it’s a bald-faced lie, the automotive industry always seems willing to be “extremely optimistic” about a vehicle prior to launch. Unfortunately, Ford has to remain slightly more grounded than some of its peers because the electric F-150 isn’t so completely novel that the manufacturer can claim it will totally transform the driving experience or makes ludicrous suggestions about it driving itself.

We already have an F-150 and people seem to think it’s good enough to warrant nearly a million sales per year. The electric version is a spin-off Ford wants us to understand builds on those strengths.

(Read More…)

By on August 25, 2020

ford

The hottest vehicle segment that doesn’t yet exist — full-size electric pickups — continues to arouse interest online, though the nature of that buzz can’t be directly translated into future sales.

Lofty promises of future product may send investors and tech geeks into mouth-frothing displays of overreaction, but established automakers, regardless of what Silicon Valley disciples claim, stand a better chance of having their wares on the market before the upstarts. Ford’s upcoming F-150 EV is one of those products. Scheduled to arrive in the middle of 2022, the automaker is preparing a plant overhaul designed to slot the new variant into its next-generation truck’s assembly operation. (Read More…)

By on August 25, 2020

Ford

Ford’s build-and-price tool can now be wielded against the next-generation F-150 pickup, revealing that going hybrid will vary wildly in price, depending on where you start.

While a report last month detailed expected pricing, now it’s official. The cost of adding hybrid power to your 2021 F-150 sinks as your truck’s standard power output rises. (Read More…)

By on August 21, 2020

2019 Ford Raptor front

You’ll recall that, last week, a video surfaced of a camouflaged 2021 Ford F-150 Raptor prototype with an interesting exhaust note, leading to speculation that the next version of the brand’s dedicated off-road performance pickup would ditch V6 power for something more potent.

Well, today a new report cites sources claiming exactly that. It seems the next Raptor might make use of a Predator. (Read More…)

By on July 23, 2020

Ford

“Do everything better, and don’t be afraid of gimmicks” seems to be the mantra the 2021 Ford F-150‘s development team toiled under. Given the company’s track record with the model, it’s likely a strategy that will pay off.

Optional hybrid power (pricing of which came to light yesterday) and lie-flat front seats are things the F-150’s rivals can’t claim; same goes for on-board factory generators for both hybrid and gas-powered models. As more time passes following the model’s June debut, more secrets are being spilled.

For example, some of the niceties offered on the revamped model won’t arrive until later on, nor will they be an across-the-board option. (Read More…)

By on July 22, 2020

ford

Thanks to a reveal schedule compressed by the pandemic lockdown, the revamped Ford F-150 didn’t soak up a typical amount of limelight before a more exciting new vehicle came along. Luckily for Ford, that model also wore a Blue Oval badge.

By far the brand’s most important product the F-150 enters 2021 with a raft of changes, though the most significant addition is the model’s optional PowerBoost hybrid drivetrain. A first in the pickup world, the package delivers a potent punch with a side of efficiency. Ahead of the model’s arrival in showrooms, the latest F-150’s pricing secrets are starting to be revealed. (Read More…)

By on June 26, 2020

ford

The hazy year of 1981 brought the world many things, among them, yours truly. It was also a year that sent bullets flying through the air towards several world figures; a year that saw interest rates soar to new heights (while horsepower values fell to dismal lows), and brought what was arguably the last year of true classic rock.

In the background, New Wave ominously gathered strength.

Also gathering strength? The Ford F-Series’s popularity, as the model line donned the hat of best-selling vehicle in the U.S. that year. The F-Series traces its lineage to the Truman administration, and we now have a new generation to ooh and aah over. (Read More…)

By on June 25, 2020

ford

Ford Motor Company pulled the wraps off the next-generation 2021 F-150 on Thursday night, revealing a new body and face that’s evolutionary in nature and a powertrain addition that sets its apart from all rivals. Could you call it revolutionary?

Being first in its class to offer something new is key for the F-150, being America’s best selling vehicle and all. In this case, that feature is a hybrid powertrain — one Ford says will make the F-150 the most potent light-duty pickup on the market.

There’s also added inches where it supposedly counts (Read More…)

By on June 18, 2020

Even before the pandemic and subsequent economic crash, much talk was being made about living in your car. Specifically, the vehicle of choice would be a spacious yet efficient van. It continues to this day in many corners of the Internet.

Ford apparently took this discourse to heart, reportedly adding a new feature to the upcoming 2021 F-150 pickup that makes home ownership unnecessary. (Read More…)

By on June 10, 2020

Shifts are returning to Ford Motor Company plants across North America, with the automaker claiming Thursday that full production will return sooner than you might think.

At the same time, Ford dropped details on when consumers might expect to see an electric vehicle that hauls heavy loads, rather than steals past glory and heritage from one of America’s most beloved vehicles. (Read More…)

By on June 5, 2020

We told you earlier this week how the month of June brought changes to General Motors’ pandemic-era financing offers. No longer is the automaker tempting buyers with zero-percent, 84-month loans on nearly everything in its lineup.

Over at Ford, it seems the same strategy is underway… with one very notable exception. Whether or not you can actually benefit from it, however, remains a matter of location and persistence. (Read More…)

By on June 1, 2020

All-New 2018 Ford F-150 - Image: Ford

As so-called auto writers, a good number of us spend a great deal of time configuring dream rides online and very little time walking into dealerships and actually buying anything. Someone has to support the used market, I guess.

Today we’re going to focus on a vehicle once used almost solely for hard work but now used just as much, if not overwhelmingly so, for domestic drudgery and commuting. It’s also the most popular vehicle in the country, and one that offers the option of more power for little extra price. (Read More…)

By on May 15, 2020

The first sneak peak at Ford’s next-generation F-150 was expected to occur at the newly temperate Detroit auto show in June; alas, the coronavirus pandemic put the kibosh on those plans (for both Ford and the show’s organizers).

With the show scuttled and production idled for a period of two months — Detroit Three automakers resume limited production on Monday — rumors naturally arose of a product timeline thrown into disarray. This week brought unofficial word that production of the 14th-generation pickup has been pushed back for a second time. Reacting quickly, Ford insists we’ll see new F-150s rolling into dealers before the end of the year. (Read More…)

Recent Comments

  • Luke42: “More of these tech inside your car, more they break.” That’s not necessarily true....
  • ajla: “but I do believe that we all should choose smaller cars for safety or we’ll all end up driving semis...
  • 07NodnarB: The exterior styling is not speaking to me, well, not in a language i like and or want to use or...
  • SuperCarEnthusiast: What the new Highlander needs is a V8! Maybe tune to 400 hp and 400 lbs. torque!
  • Superdessucke: I know! For a second, and I’m not being sarcastic at all, I thought I was reading one of those...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Matthew Guy
  • Timothy Cain
  • Adam Tonge
  • Bozi Tatarevic
  • Chris Tonn
  • Corey Lewis
  • Mark Baruth
  • Ronnie Schreiber