Beijing 2014: Daimler and BYD Introduce Denza EV With 300KM Range

The first fruits of Daimler and BYD’s Shenzhen BYD Daimler New Technology Co. joint venture is on display at the Beijing auto show this week. The partnership intends to blend BYD’s latest battery technology with more than a century of manufacturing experience at the maker of Mercedes-Benz automobiles. Schedule to launch on the Chinese market in September of this year, the Denza is a five passenger car with a 115 hp (86 kW) electric motor that has a top speed of 93 mph and a range of up to 186 miles (300 km). Produced at a factory in Shenzhen, the Denza was jointly designed in China, reflecting the Chinese government’s policy requiring foreign automakers to establish joint technical centers in China and to share technology with their Chinese partners.

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Shanghai Auto Show: BYD And Daimler Show First Glimpse At Joint EV While BYD Gets Mad At Reuters

The Denza shows its stripes

So Denza, the odd couple joint venture between Daimler and BYD, lifted the veil of its upcoming all-electric SUV. A car in heavy camouflage rolled on stage here at the Shanghai Motor Show. The car looked, well, like the old B-Class from which it is derived.

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Inside The Industry: A Visit At Denza, Daimler's EV Joint Venture With BYD

At the Shanghai Auto Show, which opens to the public on April 21, and to tens of thousands of alleged members of the media the day before, the child of one of the auto industry’s oddest couples will be shown – at least in prototype form. It is the Denza EV, the product of a mésalliance between the world’s oldest and proudest automaker, Daimler, and a company that entered the annals of contemporary automotive history as the most brazen rip-off artist.

Of course we are talking of BYD, the Shenzhen, China, based maker of half the world’s cellphone batteries and a dwindling number of cars. A while ago, I visited an intrepid team of German engineers, shacked up at BYD, to jointly develop an electric car. They were friendly, hospitable, and as forthcoming as possible under the strange circumstances. For months, I could not bring it over me to put my fellow countrymen and expats in the dim light this story would project. Their job is tough enough. But in the interest of timeliness and journalistic duty, here it goes.

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Boo, Hiss: Daimler And BYD Launch Denza Brand

Daimler and BYD unveiled their joint EV brand Denza today. They literally just unveiled the brand. The cars will be unveiled at the Beijing Motor Show in the last week of April. They should have kept everything covered and hire some professionals.

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Daimler Confirms Denza Rumor Without Mentioning Denza

Daimler’s R&D chief Thomas Weber told Germany’s Wirtschaftswoche a big secret: Daimler will show an electric car at the Beijing auto show that opens in the last week of April. Of course, TTAC readers already knew the secret. But it is always nice to have independent verification.

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Daimler And BYD Have Chinese Baby, Named Tengshi, Or Dingcheng.

Real Chinese brands are losing market share to joint ventures. The Chinese government wants to keep up appearances, and strongly suggests to joint ventures with foreigners that they should start a separate “Chinese” brand. Latest to say “hao” (yes, ok, jawohl) is Daimler. Its joint venture with BYD to make electric cars in China will dispense with making electric Mercedes first and will instead immediately head to second base and launch a Chinese brand.

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  • MaintenanceCosts It's going to have to go downmarket a bit not to step on the Land Cruiser's toes.
  • Lorenzo Since EVs don't come in for oil changes, their owners don't have their tires rotated regularly, something the dealers would have done. That's the biggest reason they need to buy a new set of tires sooner, not that EVs wear out tires appreciably faster.
  • THX1136 Always liked the Mustang though I've never owned one. I remember my 13 yo self grabbing some Ford literature that Oct which included the brochure for the Mustang. Using my youthful imagination I traced the 'centerfold' photo of the car AND extending the roof line back to turn it into a small wagon version. At the time I thought it would be a cool variant to offer. What was I thinking?!
  • GregLocock That's a bodge, not a solution. Your diff now has bits of broken off metal floating around in it.
  • The Oracle Well, we’re 3-4 years in with the Telluride and right around the time the long term durability issues start to really take hold. This is sad.