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Dan Ammann Disses Deutschland’s Drive For Volume

By Derek Kreindler on May 14, 2013

Cadillac may be gunning too hard for Germany’s domain of rear-drive sports sedans, but one area where The Standard of the World won’t be gunning for them is in the volume race. GM CFO Dan Ammann told Automotive News that unlike BMW, Mercedes-Benz and Audi, “We’re not going to be in every single segment that they’re in”.

Posted in Industry, Marketing, New Cars, News Blog, Sales
Tagged as Audi, BMW, Cadillac, dam ammann, luxury cars, Mercedes-Benz, QOTD, Quote of the Day, Volume

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