By on May 25, 2016

Lexus Enform Website Graphic, Image: Lexus

My email address is [email protected], and this XKCD comic is a very real part of my life. Others confuse me for all sorts of other Wallachs out there in the world. I’ve been invited to bachelorette parties in New York, received electronic court filings from Florida, and recently I got something new: an email welcoming me to my new Lexus that invited me to take part in exclusive consumer surveys.

Of course, I didn’t recently purchase a Lexus, and there was no “hey, wrong email address” button anywhere to be found. So what did I do? I “forgot” my password, logged in to someone else’s Lexus account, and figured out who actually owned the Lexus. After all, they’d probably want to know.

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