#concept-i

Yesterday at the Consumer Electronics Show, Toyota debuted its Concept-i — an adorable and attentive little cutie pie of a self-driving car.

While it’s too impressive to make it to production anytime remotely soon — especially since Toyota recently disavowed impending autonomy — it’s sweet to see a company embracing fun as a central design concept. It’s a major departure from the super-serious, steering-wheel-absent “driving solutions” hypothesized by other manufacturers. The Concept-i works with drivers, keeping traditional driving controls and offering a “chauffeur mode” when you’re not interested in using them.