By on August 4, 2015

jetta-sale

Price is the deciding factor in many new car purchases, so it’s no surprise that dealerships do all they can to advertise the lowest number possible. While the internet has given consumers a lot of power when it comes to purchasing a new car, many consumers still fall for age-old pricing tricks.

One of the easiest ways to reel people into a dealership is to set up an advertisement for a decently optioned popular car at a sale price significantly lower than MSRP. This advertisement will usually be the lowest in the geographic area and would cause a loss for the dealership if sold. The way that deceptive dealers get around honoring the advertised price is by specifying a single stock number that qualifies and then asking a friend or relative to put a deposit on that specific vehicle as soon as the advertisement goes up online or in print.

(Read More…)

By on June 8, 2015

1988 Jeep Grand Wagoneer Circa September 2008

Jeep dealers heading out to Vegas for the brand’s biennial show in August may have a grand surprise waiting: the 2019 Jeep Grand Wagoneer.

(Read More…)

By on May 13, 2014

interior2

Imagine over 500 cars at your disposal, and you pick the exact ones you want to test on the open road.

There are no mind games. No bait and switch tactics. Nothing but you going to a computer, figuring out the most worthy candidates, and letting a salaried employee fetch the keys and answer the relevant questions to your car search.

Sounds too good to be true? Well, it’s already happened. There’s only one problem.

The place that does it primarily sells used cars, not new cars.

(Read More…)

Recent Comments

  • Urlik: There’s no doubt that CR blames the lenders for providing what the customer wants. They hate freedom of choice...
  • Urlik: The military gives it to every new member, it doesn’t help as much as you’d think it would.
  • 28-Cars-Later: Agreed, would make a fine Sunday car.
  • Corey Lewis: I find them very appealing in a 90s fatty sort of way.
  • carcomment: I’ve rarely read a less thoughtful piece. Consumer Reports starts with a conclusion and discards...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Mark Baruth
  • Ronnie Schreiber