Tag: Blackwing

By on August 20, 2020

gm

That’s likely something you won’t hear from passers-by when the Blackwing versions of the Cadillac CT4-V and CT5-V sedans appear a year from now.

With the CT6 now dead, this serves as a reminder that the brand’s Blackwing 4.2-liter V8 remains dead and likely futureless, while the name it once bore has now reverted into a lofty trim for Caddy’s remaining sedans. (Read More…)

By on April 16, 2020

Emotional response. That’s the end goal of marketing — well, the second-to-end goal, and words and images are what a savvy marketing pro uses to plant that seed in the human brain. Rapidly germinating, the seed quickly grows into a desire to consume. To own. To bolster one’s identity with a product that says something about them, and which makes them feel good in a strange, hard-to-define way.

We’ve all been lured in by slick advertising, product placements, and the like, but products don’t always need a third-party ad agency to boost their image. The manufacturer gets first crack at that.

Which is where naming come in. (Read More…)

By on April 14, 2020

gm

Cadillac has pulled the curtain back on its expanded CT4-V and CT5-V sedan lineup, confirming that the brawnier versions of those performance variants will carry a Blackwing designation.

Designed with track days in mind and available with manual transmissions, the CT4-V and CT5-V Blackwings will offer potent power, just not of the Blackwing variety. (Read More…)

By on July 3, 2019

As we just covered yesterday, the V-Series application to the Cadillac CT4 and CT5 models will don intermediary performance models, similar to the former V-Sport line. The Blackwing nomenclature will designate top-performing models, redefining what the letter V really means to a Cadillac.

During the reveal of the 2020 CT4-V and CT5-V sedans, General Motors President Mark Reuss said, “Cadillac will make manuals in V-Series.” With four V-Series models across the two sedans, which are the likely candidates to receive three pedals? (Read More…)

By on July 2, 2019

With the launch of the new Cadillac CT4-V and CT5-V models, enthusiast balked at the mild power outputs and engine configurations. The CT4-V provides 320 horsepower from its 2.7-liter turbocharged four-cylinder mill, while the CT5-V’s turbo V6 makes 355 hp. Both figures are significant degradations from the previous ATS-V and CTS-V models, respectively.

Fear not, dear readers. The V-Series moniker has simply moved down-market, effectively replacing the V-Sport line. But this has made room for a new top-tier performance line: Blackwing. (Read More…)

By on March 18, 2019

With the 2019 Cadillac CT6-V drawing its power from General Motors’ new 4.2-liter twin-turbo V8, it was only a matter of time before people started wondering where else the “Blackwing” motor might crop up. Thus far, the engine has only appeared in the CT6 sedan — producing an impressive 550 hp and 627 lb-ft of torque.

Future models are likely to include the brand’s Escalade SUV, but the luxury brand wants to put the kibosh on any rumors that the Blackwing will be available under another brand. When asked if the motor would be a cross-brand system by Motor Trend, Cadillac President Steve Carlisle responded with “over my dead body.”  (Read More…)

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