Crown Royal: Toyota Crown Returns to America

Students of automotive history will know the Toyota Crown has sat atop the aspirational ladder in Japan since the 1950s and hasn’t been part of the Big T’s portfolio in America since 1973 when it was replaced by the Corona. Our own Murilee can expound on this family tree in excruciating detail, which is one of the many reasons we appreciate his ramblings.

Now, the Crown in back in this country. Technically replacing the Avalon, it’s a hybrid-powered four-door vehicle (car? SUV?) with a conventional sedan trunk opening sitting on a structure that places it four inches higher than a Camry. If Toyota was looking to defy categorization as it brought the Crown name back to America for the first time in five decades, it has definitely succeeded.

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Toyota Cancels Avalon, Nation's Shuffleboarders Weep

Most industry watchers are well aware of the rapidly shrinking demand for four-door sedans, with consumers seeming to have permanently gravitated to SUVs and crossovers as their choice for daily commutes. We’ve watched as the Fusion and Taurus vanished from our shores, along with the likes of Impala, RLX, and Continental.

Pour one out for the Toyota Avalon, as well.

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Toyota Lends a Little Attention to Its Car Lineup

Despite deep-sixing its Yaris hatch and sedan for the coming model year, Toyota hasn’t lost interest in all of its passenger car models (not that the Yaris was really as Toyota, but that’s beside the point). There’s been a fair bit of action on that front in recent years, and the automaker shows no signs of stopping.

New trims join the brand’s car entourage for 2021, though those looking to get into the barest-bones Camry will walk away from this article disappointed.

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2020 Toyota Avalon Unlimited Review - A Kick in the Gas

As I wrote in April, the Toyota Avalon has taken great strides in moving from being a snoozer to a touring sedan with a bit of spice up its sleeve.

That was in reference to the hybrid. Try the gas-engine Avalon for a truly transformed experience.

Much of the overall hybrid experience remains true in models carrying the gas-only powertrain – the Avalon is sportier and rides more stiffly, though it remains more of a highway cruiser than a true sports sedan – yet the trade-off of a bit more power for a bit less fuel economy livens the car up even more.

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Ace of Base: 2020 Toyota Avalon XLE

There’s comfort in a big sedan, both literally and figuratively. The familiarity of a stretch-em-out interior and ability to chew up the miles like candy is like a rejuvenate tonic for those of us who enjoy large cars. Sure, hot hatches are a great bit of fun, but full-size whips are like shaking hands with an old friend.

The Toyota Avalon has been around for longer than you may think, showing up at the Chicago Auto Show in 1994 before going on sale later that same year as a 1995 model. Twenty-five years later, the model remains atop the Big T’s range of cars — and now includes a gonzo TRD version, for some reason. What does the entry-level trim bring? Let’s find out.

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2019 Toyota Avalon Hybrid - Still Smooth, No Longer Soft

Time was, you couldn’t pay me to drive a Toyota Avalon.

Okay, that’s not true – part of this job I’m paid to do requires me to drive cars and review them. Including many vehicles that would never be on my wish list.

Allow me to rephrase, then: There was a time I wouldn’t have driven an Avalon unless I was being paid.

Times change.

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Don't Drop Your Coffee: Toyota Unveils All-Wheel Drive Camry, Avalon

Depending on where you live, the newest variants of the Toyota Camry and its big brother, the Avalon, may arrive too late to help you conquer any wintry weather. This winter, anyway. Slated to arrive in North American markets starting early next spring, the two sedans boast something unfamiliar to owners of these long-running models: All-wheel drive.

In an announcement that took many by surprise, the automaker claims these new AWD sedans can thank the new-for-2019 RAV4 for their existence. A little engineering work later, and here we are. The 29-year drought of AWD Camrys has ended.

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Pricing Revealed for Toyota Avalon TRD, Tapout Shirt Excluded

In the bittersweet recent history of the traditional full-size sedan, no move comes across quite as desperate as Toyota’s TRD-ification of the admittedly competent Avalon. No one — repeat, no one — thinks of the Avalon as a taught, corner carving sports sedan, though the model did gain stiffer bones and better handling via its 2019 model year revamp. Frankly, few people think of the Avalon at all.

Which is a shame, as no one loves large, conservative cars more than your author. Add to that the fact that the current inhabitants of the full-size segment have a lot going for them, cargo capacity excluded, and the Avalon is well-known for being among the longest-lasting vehicles on the road.

In donning the Toyota Racing Development badge, the Avalon can’t help but get noticed, though the reaction of passers-by might fall along the lines of “WTF,” rather than “Oh, dammnnnn…” That’s assuming they ever see one.

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2019 Toyota Avalon Touring - Road Warrior

You’ve seen the type. The solo diner, eating while working through emails at the restaurant or FaceTiming with their kids while in the lobby of the Hampton Inn out by the interstate. The salespeople, making the wheels of commerce and commission turn with each mile glued to the windshield, travelling the highways in search of the next big sale.

These professional drivers don’t need a CDL, though many log enough miles in a year to rival some truckers. They need a comfortable, dependable steed that doesn’t warrant a second thought – it just does exactly what they need.

While many Willy Lomans have moved to midsized crossovers for their work vehicles, there is something comforting and familiar to a big sedan for slogging multiple hours on the highway. Had I had a choice back when I was out on the road for work, something like this 2019 Toyota Avalon would have been ideal. A trunk, hiding whatever samples I was carrying from prying eyes, is something you don’t get in some me-too crossover.

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Chicago 2015: 2016 Toyota Avalon Unveiled

Turning up with a refreshed look, the 2016 Toyota Avalon took the stage at the 2015 Chicago Auto Show.

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Bark's Bites: Flying "Avalon Class"? Chances Are You're Pre-Boarding Due To Age And/Or Infirmity

Atlanta can be somewhat of a rental car wasteland. Less than two years ago, the lots were still primarily populated by a sea of dingy Mercury Grand Marquises. (Yeah, yeah, Panther Love, whatever.) Nowadays, the unhappy renter-to-be is usually confronted by seemingly endless rows of 2.5S Altimas and Jeep Compasses. Shudder. So it was with this expectation that I entered the ATL garage again, and I was not disappointed — zero-option Altimas as far as the eye could see, with a Silverado pickup mixed in here and there. A fellow business traveler walked up to the rental car company rep as I was surveying the landscape and moaned, “Is this really all you have?”

While he was complaining, I was hunting. Obscured by the hulking mass of a Silvy was a brand-spanking new, moderately-redesigned-for-2013, black Toyota Avalon — in XLE spec, no less! I damn near RAN over to it, opened the door, and jumped inside before Mr. Complainer knew what hit him.

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Review: 2013 Toyota Avalon Limited (Video)

The Avalon has been something of a caricature since it wafted on stage in 1994. The stretched Camry was low on soul, devoid of style and soft of spring. In short, it was the Buick that wouldn’t leave you stranded. Since then Toyota has struggled to divine a mission for their full size sedan, a problem complicated by the re-invigoration of the large sedan market by the American brands. In hopes of resurrecting sales numbers, which have slid to 25% of their 2000 year shipments, Toyota has injected something hitherto unseen in an Avalon: style. Is it enough?

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New Or Used? : What Isn't Better Than A Panther Edition
TJ writes:

Hey Sajeev and Steve,

Need your assistance for a fellow panther lover (my aunt) who is going to be looking for a new ride this fall.

She currently has a Mercury Grand Marquis (her second or third) and loves the car and would replace it with another in a heartbeat if they were still for sale. If you’re asking why she’s getting rid of it, there isn’t any particular reason.

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Vellum Venom Vignette: Ghastly Entry-Level Luxury Design
Robert writes:

Have you seen a more ghastly DLO (daylight opening) fail than the new Avalon? (note the nicely highlighted black plastic sections in the photo sent by the OP- SM)

Sajeev answers:

Gather ’round the warm glow of your collective computer screens, let’s tell the tale of three Entry-Level Luxury Sedans of the year 2013 with very different DLOs. A tale with plastic triangles and fixed window panes told by me, but the ending lies at the end of the comment section.

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Review: 2011 Toyota Avalon

Panthers get a lot of love here at TTAC, but my automotive soft spot is actually for big, softly sprung front-drive sedans. When I bought a brand-new Chrysler LHS back in 2000, I probably single-handedly dropped the average age of the LHS buyer by double digits. I can’t say exactly what the attraction was, but there’s something pleasing about wafting around in a big, smooth sedan with just enough get-up-and-go. Around the same time as Chrysler attacked the large front driver market with the LH platform, Toyota was getting into the full-size arena with the Avalon.

But, just as the LHS tended to live in the shadow of the 300M, Toyota’s full-size model has always suffered from its little brother’s success: the Avalon never stood out enough to tempt buyers away from the (none too cramped) Camry and its smaller price tag. Now, tackling Buick, Ford and Hyundai rather than Chrysler for the large FWD sedan market, Toyota has given the Avalon a thorough going-over with the goal of distancing the near-luxo-barge from its mass-market cousin. But will this makeover help the “forgotten Toyota” reclaim some spotlight?

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  • ToolGuy Once again my home did not catch on fire and my fire extinguisher(s) stayed in the closet, unused. I guess I threw my money away on fire extinguishers.(And by fire extinguishers I mean nuclear missiles.)
  • Carson D The UAW has succeeded in organizing a US VW plant before. There's a reason they don't teach history in the schools any longer. People wouldn't make the same mistakes.
  • B-BodyBuick84 Mitsubishi Pajero Sport of course, a 7 seater, 2.4 turbo-diesel I4 BOF SUV with Super-Select 4WD, centre and rear locking diffs standard of course.
  • Corey Lewis Think how dated this 80s design was by 1995!
  • Tassos Jong-iL Communist America Rises!