Re-appointed through 2018 last month by Renault-Nissan shareholders by a margin of 85 percent, CEO Carlos Ghosn has adjusted his sights on Volkswagen, General Motors and Toyota in an effort to take one of their spots as a member of the Global Three.
This is the Renault Zoe. It’s like most EVs on the road, with its limited range, limited power, and limited usability.
Unlike the other EVs, however, the Zoe comes with DRM attached to its battery pack. In short: If you value your ability to drive the Zoe at all, then you will submit to a rental contract with the pack’s manufacturer. Should you fail to pay the rent or your lease term expires, Renault can and will turn your Zoe into an expensive, useless paperweight by preventing the pack’s ability to be recharged, consequences be damned.
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- Sgeffe Any PR position seems to require a Marketing degree (which I hope is a Bachelor of Science degree, but I digress! ;-) )And as I've opined before, all a Marketing degree really consists of is a degree in shoveling bovine excrement!
- Dwford Ford. They have over committed to EVs with the cancellation of all sedans as well as the recent cancellations of most of their gas crossovers. Too soon. GM has a whole new lineup of gas crossovers coming, while also introducing new EVs: the correct strategy.
- The Oracle The Chinese team needs a new name other than something you’d find on Amazon for a cheap product.
- FreedMike Smart idea. EVs are a far easier sell to someone who can charge them at home.
- Dwford This is just going to become part of selling EVs. Automakers need to make it as simple as possible to buy an EV. And the process of hiring an electrician etc is a barrier many people will not want to deal with.