#UnitedKingdomMarket

Auto sales in the United Kingdom tumbled 9 percent in July 2017, a fourth consecutive year-over-year monthly decline for a market that had surged to record-high levels in the first-quarter of 2017.

A transitioning period for the Ford Fiesta — entering a new generation that is almost certainly not bound for North America — dropped the UK’s normal best-selling vehicle out of the top spot for a second consecutive month. Another Ford, the Focus, took over as the UK’s top-selling automobile as total sales at Ford, the UK’s top-selling brand, plunged 24 percent compared with July 2016.

Ford’s drop was by no means the only sharp decrease. Losses of more than 20 percent were also reported by Alfa Romeo, Citroën, Citroën’s DS brand, Fiat, Jeep, Peugeot, and Vauxhall.

Apparently, Brexit is to blame.

“The Genesis was never built for the European market,” Hyundai UK director Tony Whitehorn says. “It was conceived for the Korean and American markets.”

And now, with the second-generation Hyundai Genesis sedan languishing in the United Kingdom while Hyundai launches the Genesis brand in North America, the Hyundai Genesis Americans now know as the Genesis G80 has been discontinued as in the UK.

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Anticipating virtually nonexistent demand, General Motors will ship 15 copies of the 2016 Chevrolet Camaro coupe to the United Kingdom for deliveries in September. Another three Camaro convertibles are expected to find homes one month later.

Chevrolet, which concluded a decade-long full-line foray into Europe last year, will sell the Camaro through only one UK dealer, Ian Allan Motors in Virginia Water, Surrey. You may recall hearing that Virginia Water was the first UK locale outside London in which the average price of a new home crested £1,000,000.

British buyers heading to Virginia Water in search of a new Camaro will certainly need to have access to more funds than buyers who are keen on a new Ford Mustang. Given the blame we cast for poor U.S. Camaro sales on a pricing scheme that presents the Camaro as a premium pony car, it’s not surprising to see that Camaro pricing in the UK would be similarly lofty.

But there’s one key difference.

We haven’t shied away from discussing the error of Volkswagen USA’s ways here on TTAC nor the results of those ways. Yet while the brand saw its U.S. market share fall from a measly 2.6% in 2013 to 2.2% in 2014 and group-wide market share fell from 3.9% to 3.6%, year-over-year, VW Group market share in the United Kingdom grew by half a percentage point to 20.7% in 2014.

True, the Volkswagen brand itself saw its market share fall despite year-over-year volume growth of 4%. Volkswagen is the UK’s third-best-selling brand behind Ford and GM’s Vauxhall.

Brits love British cars. Even if the vast majority of traditionally British brands are now foreign-owned – Tata runs Jaguar and Land Rover, for example, and Rolls-Royce and Bentley belong to BMW and Volkswagen, respectively – the loyalty carved out by these famous automakers is tangible.

Lotus’s forthcoming departure from the American market is of little surprise to enthusiasts familiar with the company’s situation. Malaysia’s Proton owns the company, but unlike the aforementioned British brands, Lotus has not held on to any meaningful trace of the UK car market.

Though consumers in the United Kingdom may not have been too interested in electric vehicles last year, Nissan says the majority of those sold belong to the automaker.

Car-sharing service Car2Go, whose ubiquitous blue-and-white Smart Fourtwos can be seen parked on the streets of many a major city, will leave the United Kingdom market today.