Beyond the funky metal, there’s one element that set Scion apart from its Toyota mothership: monospec pricing.
By offering up only a single trim for each models and reducing options to paint colors, transmissions and accessories, Scion was able to market its vehicles to a different audience and offer a no-haggle sales approach.
For the 2017 model year, that monospec approach will continue, but Toyota is evaluating its future. Also, Scion’s no-haggle pricing model won’t be surviving the transition to Toyota.
Toyota officially announced Wednesday morning that Scion will “transition to Toyota,” effectively killing off the youth brand started in 2002. Its first vehicles went on sale in California in 2003, and included the xA hatchback and xB wagon.
According to a release from Toyota, Scion “is now transitioning back to the Toyota brand” and most Scion models well be rebranded as Toyotas starting August 2016 for the 2017 model year, including the forthcoming C-HR. The Scion tC will be discontinued as of August 2016.
Automakers are busy re-jigging their product mix to better meet the crossover hunger of an ever-shifting buying public.
Chevrolet is adding a new crossover to their lineup — according to “sources” — that shrinks the Equinox and puts a new, three-row model between it and the Traverse. Mazda has a new cute ute in the forum of a jacked-up Mazda2. Same with Honda’s HR-V which, by all accounts, is a massive hit out of the gate. Toyota has their new subcompact utility on the way. And Buick — oh, Buick — has finally rectified the Encore’s asthma with a decent puffer.
However, there was news about a new Cadillac ATS Midnight Edition yesterday and we didn’t run it. That’s because nobody, or at least nearly nobody, cares about sedans.
In the wake of General Motors’ decision to cease all manufacturing operations through Australian subsidiary Holden by 2017, the Australian government has announced that they will create a $100 million AUD ($89 million USD) fund for affected employees.
TTAC Commentator Jimal writes:
Sajeev and Steve,
I have one of those quandaries that most adults will go through sooner or later in life and I figured I would tap into you and the B&B for suggestions. My father passed away recently after a long illness and I’m helping my mother with settling his estate; cleaning up finances, etc. Among the things my father left behind were his 2005 Buick LeSabre, which my mother hates, and her cherished 1996 4-door Chevy Blazer.
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- Daniel J The Two Tier system was done on purpose. The UAW and the auto companies couldn't just shaft employees who, in essence, signed up before the financial meltdown. To stem their compensation, anyone who joined after got paid lower.This was done on purpose. The auto companies benefit because they cut costs and they also hope that eventually the new employees might dislike the deal the UAW make and possibly defect from the union when these same employees could join a non-union shop for more money.The UAW was hoping for the opposite, that these new employees would be mad at the auto companies and side with the union when it was time to re-negotiate.At this point, are the current Tier 1 employees going to take a cut? Can the auto companies afford to give the Tier 2 employees the same amount of money as the Tier 1?
- Redapple2 UAW - Already overpaid. Relevant question. What are the transplants paid? Honda, Toyota, Nissan, VW. What about Tesla? What about Tier 1 and 2 auto suppliers. UAW should have been smashed when GM and FCA went bankrupt.
- Redapple2 TV screens to run everything instead of knobs. Turbo 4 that poorly does the job of a V 6. I think i will turn away from new product and preserve what I have for 15 years. I m reaching that point.
- Redapple2 Air tags are cheap, if you must
- Teddyc73 "While this may simply be the result of electric sales reaching peak saturation until technological improvements, emissions regulations or novel designs move the needle forward" You mean until Democrats using their lies about the climate change hoax further sabotage the oil industry forcing us into EVs.