#ToyotaTundra

As we told you earlier this afternoon, two of the Detroit Three automakers posted significant year-over-year U.S. sales decreases last month. Ford Motor Company and General Motors both saw American sales volume sink by 6.9 percent. While passenger cars both low-end and premium can usually take the blame for any sales decrease, general wisdom says buyers will gravitate in equal numbers towards SUVs, crossovers, and trucks, cancelling out most, if not all, of the sales exodus.

This isn’t always true. In February’s case, Ford can lay some of the blame at the foot of its best-selling crossover, while GM can finger its full-size truck lineup. Ford Escape sales sank 23.9 percent in February, year over year — a loss making up roughly three-quarters of Ford’s missing vehicles. As customers await new versions of the Chevrolet Silverado and GMC Sierra, the aged models brought in fewer buyers than the same month in 2017 — 16.3 and 25.3 percent less, respectively. Like Ford, that’s roughly three-quarters of GM’s missing February volume.

A 15 percent year-over-year decline at the Ram brand — itself awaiting a new half-ton — brings home the importance of pickups in 2018.

It’s leg day at the Toyota Athletic Center. As the Chicago Auto Show kicks off, Toyota has changes in store for its off-road TRD Pro lineup that should help drivers of the brawniest Tacomas, Tundras, and 4Runners keep their sunglasses perched on their nose while blasting through an arroyo.

For the 2019 model year, the same 2.5-inch Fox internal bypass shocks found on the existing Tacoma TRD Pro make their way into the full-size Tundra and midsize 4Runner SUV, along with other suspension improvements. The net effect is a higher ride height and milder manners both on-road and off.

In the case of the Tacoma, going TRD Pro means you’ll never leave home without your snorkel.

Taking stock of my leather- and suede-trimmed surroundings, the first thought to cross my mind after settling into the top-spec 2018 Toyota Tundra tester was, “I can think of an easy way to save $500.”

That’s the extra coin you’ll pony up for the 1794 Edition package Toyota Canada tacked on to this range-topping, root beer-colored pickup. (“Smoked Mesquite” for all you color swatch fans.) To my left and right, and even straight ahead, pale, butterscotch-colored leather sprung up on the dash and doors, complemented — if you can use that word — by faux woodgrain so shiny, you’d swear a shoulder check might reveal the presence of an opera window.

It’s 180 degrees from subtle, and perhaps the same distance from tasteful. Below my feet, embossed 1794 Edition floor mats called attention to the founding of JLC Ranch, home to Toyota Motor Manufacturing Texas. Round brass studs glistened on either side of my shoes, bearing an uncanny resemblance to the base of a centerfire rifle cartridge.

My second thought, once America’s oldest full-size pickup got underway, was: “Haven’t these buyers ever visited a Ford dealer?”

Barring a blockbuster December, 2017’s light duty vehicle sales stand to dip below 2016’s record 17.55 million units. The National Automobile Dealers Association forecasts 17.1 million sales in the U.S. this calendar year, with 2018 sales falling to 16.7 million vehicles.

Bad news for automakers? Not if profits stay up. And nothing generates profits quite like large volumes of high-margin vehicles — pickup trucks, to be exact. While November 2017 was a relatively flat month for the industry, a closer look at the pickup segment shows America’s love affair with trucks is keeping the money taps flowing.

Now that pickup trucks have graduated from the role of farm and construction site conveyance to family hauler, space and seating have become as important as bed length and payload capacity. Not surprisingly, regular cab pickups and even extended-cab models have become a scarce sight on local roads.

Ram, Toyota and General Motors have since turned their extended cab full-sizers into front-hinged, almost-crew-cab four-doors, leaving Ford and Nissan with the only clamshell layouts in the business. As for regular cabs, who even thinks of those? Not many. So few, in fact, that Toyota beancounters decided to drop the axe.

Yup, there’ll be no regular cab Tundra when the refreshed 2018 models arrive in late summer. Are you sad?

It’s hard to go a day without overhearing people on the street whispering excitedly about the scandalous Toyota Sequoia. Okay, that statement is completely false, and no doubt part of the reason why Toyota saw fit to add an off-road-minded sport trim to its lightly refreshed full-size SUV for 2018.

Ah, hell, why not add it to the full-size Toyota Tundra pickup, as well?

Rust, as Neil Young once said, never sleeps, and neither will Toyota — at least, not until it has fulfilled its 12-year promise to inspect and replace (if necessary) hundreds of thousands of corroded truck frames.

Toyota has agreed to pay up to $3.4 billion to appease owners of several previous-decade truck models who launched a class-action lawsuit against the company. Replacing those severely rusted frames won’t be an easy task, and there could be plenty of vehicles needing a completely new skeleton.

It’s a stereotype more threadbare than a pair of old chaps, but just like 72-ounce steaks, Stetson hats, and the God-given right to poke bullet holes in road signs, it’s no exaggeration: Texas likes its trucks.

Pickups account for roughly a quarter of the state’s new-vehicle sales, counting for a remarkable 20 percent of the nation’s truck market. Plying the state’s ever-expanding highway network, gearheads like us can’t help but notice rows upon rows of pickup trucks, parked as they are on both stagnant Dallas freeways and dealer lots.

It’s no wonder then that pickup truck manufacturers market these trucks specifically to Texans.

Do you yearn to feel your truck lunge forward under moderate throttle, the hood heaving up before you? Do you ache for that gentle linear pre-runner sway into every corner? Does your current rig sport a sticker with Calvin maliciously relieving himself on a Blue Oval? If so, Dealer Services International’s Tundra Pro Runner may be the truck for you.

The Raptor is said to have no real peers. And while that is strictly true, this Toyota makes a compelling argument to look hither. But it’s not the truck’s canyon-absorbing wheel travel, miraculous hydraulic bump stops, or bad-ass 18-inch black aluminum wheels in 35-inch rubber that make this Tundra exceptional. What makes this a viable Raptor alternative is that you can buy one right off a Toyota showroom floor today. No lapse in warranty coverage, no payload penalty, and no need to max out your credit card for the modifications.

The Pro Runner gives Raptor drivers more than one reason to check their rearview mirror.

Pulitzer Prize-winning writer Dan Neil fairly torched the 2016 Toyota Tundra CrewMax in a recent review for The Wall Street Journal’s Rumble Seat.

“It is not the strongest, the swiftest and definitely not the most fuel efficient,” Neil wrote in a particularly stinging paragraph which began by Neil calling the Tundra, “not the most technically advanced truck on the market.”

The Tundra faithful, not particularly numerous at the best of times relative to rival Detroit nameplates, is an ever more compact group of individuals. With each passing month, America’s truck buyers make increasingly clear that they heartily agree with Dan Neil.

If you’re looking to get the most money back when you drop your car onto the used market in five years, better get into something large and utilitarian.

Large and midsize trucks and SUVs grab the top five-year resale values in Edmund’s 2016 Retained Value Awards, with conventional and luxury midsize and large cars depreciating the most.

The folks in Dearborn are right chuffed about the F-150’s latest crash results — so much so that they sent out embargo materials to a number of outlets, including us (thank you!), to make sure we get the story straight.

According to the Insurance Institute for Highway Safety (IIHS), the F-150 SuperCab — in addition to the SuperCrew tested last year — is now a Top Safety Pick, when equipped with optional forward collision alert. Ford is the only brand awarded as such in the segment.

The latest round of tests comes after Ford was caught with its pants down last year. Those tests found that not all F-150s were created equal when it came to withstanding the dreaded small overlap frontal crash test.

This year, it’s more of the same — but the trucks behaving badly aren’t Fords.

The next-generation Nissan Titan will make its debut in Detroit, at the 2015 North American International Auto Show.

February 2014 sales of America’s six continuing full-size pickup lineups grew 1.8%, but GM’s truck twins, the newest trucks on the block, fell 8.9%. Ford, Ram, Toyota, and Nissan combined for an 8.7% year-over-year increase to 94,225 units. The Chevrolet Silverado and GMC Sierra’s decline equalled a loss of 4960 units compared with February 2013.