Lexus Unveils LF-30 Concept, Toyota Builds 'Mobility Theme Park'

Lexus just previewed its first electric vehicle in Tokyo, indicating that Toyota Motor Corp. is ready to launch an onslaught of EVs. While the LF-30 Electric is a concept vehicle through and through, it establishes the direction Lexus plans on taking as a brand while blowing the war horn for subsequent Toyota EVs.

Unfortunately, the marketing materials chosen by Lexus hinge on tired mobility tropes — undercutting the concept’s best attributes. The official video is particularly bad.

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Old? Don't Go Far? Toyota Has Your Ride

If that compact sedan or crossover has become too much to handle, and you live in Japan, Toyota has just the thing for you. Due out in 2020, Toyota’s aptly-named Ultra-compact BEV is a, um, ultra-compact battery electric vehicle that’s clean, green, and in no way mean.

To butcher a tagline from Dodge… if you can handle a top speed of 60 km/h (37.3 mph), you could be Toyota material.

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Lexus LX to Go Further Upscale?

In the Lexus lineup, no vehicle is larger — or older ⁠— than the LX 570, a true luxo barge if there ever was one. Riding atop a platform shared with the Toyota Land Cruiser and Tundra, the current body-on-frame LX 570 appeared in the spring of 2007, going on sale later that year as a 2008 model.

A redesign isn’t expected for another few years, making this model generation longer-lived than most marriages. And yet a clue exists of a new LX to come — one that scraps the LX 570 name for a loftier number.

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Still Hesitant on EVs, Toyota Readies a Limited Product Surge

With two decades of hybrid technology development under its belt, Toyota and its premium division, Lexus, plan to spread the electrified goodness to every model in the stable — a goal it’s already made considerable headway towards. And yet, while hybrids will remain the backbone of Toyota’s green fleet, it can no longer avoid keeping its lineup EV-free.

With the unveiling of a new Lexus electric planned for the upcoming Tokyo Motor Show, it now seems that model will be the first of three.

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Lexus Teaser Appears to Be Showcasing New BEV… Right?

Lexus issued a teaser this week and it took a few passes before we could identify it as a vehicle. Initially, your dim-witted author presumed it was some kind of at-home charging solution or wildly modern vacuum cleaner design. Lexus’ tagline wasn’t much help, either. “The Future is Electrified” is boilerplate content for the automotive industry right now — or perhaps some highly contagious corporate tic.

This time it’s being used to preview a new battery electric vehicle Toyota’s luxury arm intends on debuting at the Tokyo Motor Show this month… at least that’s what we’ve been told.

Honestly, it’s still a little difficult to tell. While it seems as though we’re getting a close-up glimpse of the portion surrounding the model’s headlight, there are factors at play that make it hard to feel certain of anything. Is that giant opening supposed to be an air inlet? Where does it lead on this purely electric vehicle? Is this even the car’s front?

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QOTD: Stunning Nineties Sports Car Design From Asia?

We return to our Nineties sports car design discussion this week. Previously, we covered America and Europe; this week we end on the continent which arguably provided the broadest variety of excellent car design in the decade — Asia.

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Toyota Updates C-HR for 2020; Power and Drive Wheels Carry Over

If you were hoping that a refresh bestowed upon Toyota’s funky subcompact crossover would yield the extra oomph and all-wheel drive desired by many since the model’s debut, well, re-read that headline.

For 2020, C-HR buyers will continue to get by with front-drive and a 144-horsepower 2.0-liter four-cylinder; they’ll just gain some appearance and content changes. Truth be told, FWD and a tepid four is probably fine for the majority of subcompact crossover buyers. However, take a trip overseas and you’ll find there’s suddenly extra power on offer.

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Toyobaru Twins Will See a Second Generation As Toyota and Subaru Expand Partnership

Following a long period of speculation, the future of the Toyota 86 and Subaru BRZ — affordable, jointly-developed rear-drive sport coupes that American buyers seem allergic to — has now become clear. Following a joint announcement from the two automakers, we now know the slow-selling Toyobaru twins will live on into a second generation.

Toyota and Subaru announced Friday that their ongoing partnership, birthed in 2005, will broaden into a greater alliance in the coming years. Part of that pact will ensure a new pair of low-end sports cars, though Subaru also stands to gain more hybrid vehicles.

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2020 Toyota 4Runner Venture Edition

Toyota is updating the 2020 4Runner with more safety tech, infotainment options, and a compelling new trim. Based on the TRD Off-Road Premium trim, the 4Runner Venture Edition ditches the chrome to furnish customers with the ever-popular blacked-out experience. Mirrors, door handles, badging, and rear spoiler are all swapped for the darkest hue available.

The rest of the package plays to the body-on-frame 4Runner’s strengths. Toyota has fitted a Yakima Megawarrior roof rack as standard equipment as the vehicle’s crown jewel. Venture Editions also receive gunmetal 17-inch TRD wheels, while removing all other exterior references to Toyota Racing Development. The manufacturer suggests this provides the trim with “a cool, minimalist look,” and we find it difficult to disagree.

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Rare Rides: An Original 1988 Toyota MR2 - the Supercharged One

The mid-engine MR2 started out strong in the Eighties, but ended its life in the new century with a quiet, blob-shaped whimper. Today we take a look at the best of type — it’s a first generation supercharged model, in Ticket Me Red.

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Junkyard Find: 1985 Toyota Van, Santa Cruz Music Video Edition
Inspired by the unexpected success of the K-car-based Chrysler minivans in the early 1980s, Nissan, Mitsubishi, and Toyota each made North American-market versions of their small mid-engined vans. Sales of the Mitsubishi Van (based on the Delica) and Nissan Van (based on the Vanette) never amounted to much over here, but Toyota had a minor hit with the Americanized TownAce van, known here as the Toyota Van.The Toyota Van proved very durable and I still see plenty of them in wrecking yards to this day. Today’s Junkyard Treasure packs some extra-special provenance within its battered, 34-year-old flanks: it once served as the sacred icon of a Northern California band, appearing as the centerpiece of many music videos.
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Toyota Sets Aside $391 Million for Texas-made Pickups

Toyota Motor Manufacturing Texas is slated to receive a $391 million investment earmarked for streamlined pickup production. The manufacturer wants to merge the Tacoma and Tundra models onto a common platform, something we’ve mentioned in the past, and Toyota’s Tuesday announcement solidifies those rumors.

The new platform is meant to make hybridization easier and provide the basis for the entirety of the automaker’s global truck line — including SUVs like the Sequoia.

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Buy/Drive/Burn: The $13,000 Sporty Car Question of 1988

In the recent Shelby CSX Rare Rides entry, long-term commenter 28-Cars-Later suggested some sporty competitors to the Shelby, all of which cost the same according to the state of Michigan. Japan, Germany, and America are well-represented in today’s trio.

Which one sets your sporty-small-car heart aflame in ’88?

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Junkyard Find: 2005 Scion TC, Not So Fast Yet Somewhat Furious Edition
Toyota made the Scion brand available in North America for the 2004 through 2016 model years, hoping to lure some younger buyers to the products of a company best known for sturdy machinery that renders its drivers invisible for 400,000 miles. Well, that didn’t work out so well, but plenty of Scions found homes with their intended demographic once they reached their third or fifth owners.I’ve been seeing Scions in wrecking yards for a few years now, mostly wrecked xAs and xBs, but the only one (prior to today) that I felt worthy of Junkyard Find status has been the amazing Devil Vampiress 2005 xB. Now I’ve found this lovingly customized 2005 Scion tC in a Denver U-Pull yard, and I thought it was worth sharing.
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Toyota Celebrates 20 Years of Tundra, But the Truck Doesn't Change and Neither Does Its Marketplace Performance

With remarkable consistency, Toyota has sold over 2.2 million Tundra pickups over the truck’s 20-year history.

Toyota began building the first-generation Tundra in Indiana in May 1999; the truck went on sale 20 years ago this summer. Not surprisingly, Toyota’s celebratory words as the Tundra turns 20 relate in large part to longevity: a million-mile ‘07 Tundra; an ‘18 driven repeatedly through a forest fire on rescue missions.

It’s not as though Toyota is going to flaunt any newfangled technology or headline-grabbing capabilities. The Tundra is basically the same truck it’s been since production of the second-gen Tundra began in Texas in 2007.

Just as the truck fails to evolve, so too does its sales performance: the Tundra just keeps on selling.

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  • Lorenzo Heh. The major powers, military or economic, set up these regulators for the smaller countries - the big guys do what they want, and always have. Are the Chinese that unaware?
  • Lorenzo The original 4-Runner, by its very name, promised something different in the future. What happened?
  • Lorenzo At my age, excitement is dangerous. one thing to note: the older models being displayed are more stylish than their current versions, and the old Subaru Forester looks more utilitarian than the current version. I thought the annual model change was dead.
  • Lorenzo Well, it was never an off-roader, much less a military vehicle, so let the people with too much money play make believe.
  • EBFlex The best gift would have been a huge bonfire of all the fak mustangs in inventory and shutting down the factory that makes them.Heck, nobody would even have to risk life and limb starting the fire, just park em close together and wait for the super environmentally friendly EV fire to commence.