Electrek Loonyland: After the Referrals Scandal Goes International, Fred Lambert Doubles Down

What is it about these wacky new-school post-enthusiast autowriters? Prior to last week, I thought that Wayne “50 percent of the time I am an automotive journalist” Gerdes of CleanMPG was probably the loosest screw in the business, what with the drafting at 70 mph and letting a Ranger run wild through a subdivision with the engine off. It didn’t help my estimation of Wayne’s sanity that the payoffs he received for risking life and limb in the service of advertorial content were so Mickey Mouse. Why risk running over an animal or child just to save a few pennies on fuel and/or pick up a couple grand from an automaker?

Electek‘s Fred Lambert is playing for slightly higher stakes, as we revealed in last week’s piece on his double life as “impartial” electric car journalist and compensated Tesla referrer. In fact, since we ran the article Fred managed to get his eighth referral, entitling him to a second $7,200 Tesla Powerwall and bringing the total potential take for his advocacy into the $30,000 range. And while he never found the time to return my e-mails or engage with me regarding his behavior, when Automotive News decided to put him on blast he didn’t hesitate to start getting ugly with young Katie Burke about what he perceived as a “non-story.”

Nor did he think twice about implying that he would kill a Ford employee — a threat he retracted and blamed on his phone.

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  • Kwik_Shift_Pro4X Where's the mpg?
  • Grg These days, it is not only EVs that could be more affordable. All cars are becoming less affordable.When you look at the complexity of ICE cars vs EVs, you cannot help. but wonder if affordability will flip to EVs?
  • Varezhka Maybe the volume was not big enough to really matter anyways, but losing a “passenger car” for a mostly “light truck” line-up should help Subaru with their CAFE numbers too.
  • Varezhka For this category my car of choice would be the CX-50. But between the two cars listed I’d select the RAV4 over CR-V. I’ve always preferred NA over small turbos and for hybrids THS’ longer history shows in its refinement.
  • AZFelix I would suggest a variation on the 'fcuk, marry, kill' game using 'track, buy, lease' with three similar automotive selections.