#SubcompactCar

The best-selling Toyota subcompact in America is a Mexican-built Mazda that’s sold as a Scion and will soon be sold as a Toyota. It’s a car that’s already called the Yaris R in Mexico and the Yaris Sedan in Canada.

Meanwhile, Toyota’s once hot-selling subcompact, the Toyota-branded Yaris, is a hatchback imported from France that scarcely attracts any attention at all.

In between, Toyota’s actual Japanese-built Prius C is increasingly unpopular.

During the first three months of Honda HR-V availability, U.S. sales of the Honda Fit jumped 25 percent.

Yet as the public’s HR-V awareness increased – and sales of the Fit-based subcompact CUV decreased due to supply constraints – Fit sales fell through the floor in August and September of 2015. August sales of the Fit were cut in half; September Fit volume plunged 81 percent, falling 5,349 units from what was a 41-month high in September 2014 to only 1,279 sales in September 2015.

U.S. HR-V sales in September were nearly four times stronger than Fit sales, an astonishing figure for a number of reasons.

“It’ll always be there if we need it.” – Robert Davis, Senior VP Of Mazda U.S. Operations, on Mazda2.

Although the car’s been certified for sale in the United States, Mazda won’t be bringing the new 2 to American consumers. That doesn’t mean the possibility isn’t there for the future, according to Automotive News, nor does it mean the 2 won’t appear in the United States in another form.

Despite significant improvements, the fourth-generation 2 – formerly known as the Demio and a successor to the first 2 sold in the U.S. – would likely have fared little better than its predecessor.

In April, for the first time this year, U.S. sales of the core group of nine subcompact cars increased on a year-over-year basis.

After January’s 2% decline, February’s 11% decrease, and March’s 12% drop (and the first-quarter’s 9% decline), April sales of the Nissan Versa-led subcompact group grew 9% compared with April 2014. This brings the year-to-date tally to 163,309 sales, down 4% over the same period last year.

Although it was the first of the year, April’s increase wasn’t exactly a flash in the pan. There’s been a gradual build-up in subcompact sales during the month of April over the last few years. April 2013 sales jumped 6% and April 2014 sales rose 9% before last month’s 4003-unit, 9% increase.

In a U.S. auto industry that’s seen total new vehicle sales rise 5.5% over the first nine months of 2014, car sales are up just 1% year-over-year.

Subcompacts are performing slightly better, rising 2.8% through the end of September. During the month of September, specifically, the subcompact category grew 4.9% as overall car sales rose just 2.2%.

Yet the majority of cars in the subcompact segment are selling less often in 2014 than in 2013, not just in September but over the course of 2014’s first three-quarters.

TTAC’s fascination with all things Chinese mandates that we get our hands on the first Chinese car to be sold on North American shores, lest we betray our mandate. That first example happened to come from Honda – and the Made In China Fit you see here might be the one vehicle most true to the company’s roots.

No, TTAC hasn’t been hijacked by car dealers other than Mr. Lang. Scouring the local newspapers, TTAC’s Great White North contingent found brand new Fiat 500s being sold for the incredible price of $12,995 for the base “Pop” model.

My intial review of the 2012 Chevrolet Sonic was less than stellar. Considerably less. But, as noted, that reviewed covered the LT trim level with the normally-aspirated 1.8-liter four-cylinder engine and six-speed automatic transmission. Everyone else ( aside from our own Steve Lang) has been reviewing the LTZ trim level with the 1.4-liter turbocharged four and six-speed manual transmission. They’ve been much more positive about the car. How much difference can an engine, transmission, and tires make?

Now, this isn’t something I picked out of my nose. This is Suzuki’s new A-segment concept, a car that weighs a mere 1600 lbs.