Incredibly Small Car Brand Loses Its Head

People make fun of automakers with severely limited vehicle lineups, but Mitsubishi has nothing on the diminutive — in every sense of the word — Smart brand. Note: we’re using a capital “S” here and always will.

Technically, the Daimler AG division sells a single model in the United States, though the powers that be break it up into two: coupe and cabriolet. Well known for being the smallest, lightest mass-produced new car on the domestic market, the Fortwo quickly gained a reputation for having the jerkiest, most unsatisfying transmission in existence. Recently, engine fires sparked (pardon the pun) a recall of 43,000 2008-2009 vehicles in the U.S. and 7,000 in Canada.

Born as a diesel-powered division before changing over to gasoline propulsion, Smart has now evolved into an electric-only brand. And its U.S. sales have never been lower. Maybe the new head of Smart will have some ideas.

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  • Eric Here’s a couple of pics.
  • Eric The shock towers have the typical rust, the body is very straight surprisingly , little surface rust at the bottom of the quarter panels but not too bad. The interior isn’t as bad as it looks, I’ll throw on a dash cover and I think it will clean up nicely. I’ve owned an MN12 for almost 20 years now, this is my first fox platform, it’ll be a great restoration project!
  • EBFlex So all the reasons that were present and caused Ford to substantially raise prices less then a year ago are no longer present? What changed? Does it still cost Ford $25K more to make a fake Mustang than it does a comparable Edge? “The Michigan-based company cites “significant material cost increases,”  supply chain issues and changing demand for the new higher prices. ”So those issues are solved?
  • Stanley Steamer What is that white roadster in the background?
  • Bufguy The Seville was not an X car....Yes the Seville was based on the x car platform but the changes were so extensive that GM designated the platform “K,” because it very little in common with the X. Only the rear subframe, front suspension, part of the floor and the roof were carried over unchanged.