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Hyundai and Kia Invest In … Rimac?
In today’s episode of Surprising Bedfellows, we find the corporate duo of Hyundai/Kia throwing money in the general direction of Rimac. Technically titled Rimac Automobili, it’s the Croatian high-performance EV company known for making the outrageously fast Concept One supercar, a vehicle thrust into the public eye when Richard Hammond binned one at a Swiss hillclimb. That was a wreck from which he mercifully has recovered. Legend has it that the subsequent media exposure helped the company sell three units that same day.
Today, the EV company announced a $90 million partnership with the Korean giants. They’ll be working together to develop an electric version of Hyundai Motor’s N brand midship sports car and a high-performance fuel cell electric vehicle.
Wait, what?
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