#RivianR1T

Rivian sells two compelling EVs that have garnered a good deal of happy customers, but they’re far from affordable. At around $70,000 to start, the brand’s R1T pickup and R1S SUV are out of reach for most buyers, even after the $3,750 federal tax credits for some models. The automaker is taking steps – small ones, to be fair – to make its vehicles more affordable, though, knocking up to $5,000 off some configurations. Oh, and you’ll have to trade in a gas vehicle to get the price cut.

Upstart automaker Rivian has had its ups and downs, but buyers have pretty consistently rated it highly for satisfaction. Though the company’s first two vehicles, the R1T pickup and R1S SUV, are expensive, high-end EVs, Rivian has announced smaller models riding on a new R2 platform. The first, a lower-cost electric SUV, is expected to be revealed on March 7, but we’re getting a sneak peek at the specs and pricing thanks to the internet sleuths on X/Twitter.

Rivian customers love their vehicles and the brand, helping it achieve a top spot among premium brand owner satisfaction, but that hasn’t saved the automaker from an overall EV market that has grown less enthusiastically than hoped. The company recently announced that it would lay off 10 percent of its workforce, citing slower-than-expected sales and rising interest rates as being significant headwinds.

I review cars online and on the radio, and if there’s one thing I’ve learned in almost a decade of doing it is that, car reviewers are often at odds with the people who actually buy and own the vehicles. Spending a week or a few days on a first drive event are great ways to get a feel for how a car performs and get a handle on its basic features, but living with a vehicle reveals so much more.

That’s the case with Rivian, which recently landed atop Consumer Reports’ list of most-loved auto brands, despite the publication listing the R1S as one of its least favorite test vehicles of 2023.

Electric vehicles might not use any fossil fuels to move around, but they’re still subject to efficiency testing. The Tesla Cybertruck delivers impressive efficiency that bests all of its rivals except for one. Rivian’s R1T has stronger efficiency than the Tesla, even when riding on the larger optional wheels and carrying the heavier battery pack.

Rivian’s truck and SUV are two of the more compelling EV options on sale now, but the automaker wants to streamline its operations to increase volume and reduce costs. Company CFO Claire McDonough recently shed some light on how Rivian plans to get there.

We’re just weeks away from the Tesla Cybertruck’s official unveiling, but the company hasn’t yet released specs or even a price. A recent leak could shed light on the issue, as an “insider” sent what they claim are Cybertruck specs to The Fast Lane EV.

It’s easy to complain about the rise of more boring electric SUVs and family haulers, but electrification has opened a new world of performance for even the most mundane-looking vehicles. That’s how we get pickup trucks that can run to 60 mph in under three seconds and family SUVs with similar specs. Rivian’s pickup and SUV both offer staggering acceleration and performance numbers and according to a new rumor on the Rivian Forum, it’s got more to give.

Automakers can work wonders with over-the-air software (OTA) updates, from increasing EVs’ range to adding new infotainment features and safety tech. Rivian’s recent software update improved its vehicles’ ride quality and ride height settings, showing that OTAs can deliver meaningful hardware updates without a tech ever touching the vehicle. 

Rivian has seen incredible demand for its R1T pickup and R1S SUV but has struggled to keep pace with production and supply chain issues. Some of the slowdowns relate to Rivian’s use of Bosch electric motors, which require hard-to-get chips, but the automaker now has a plan to use its in-house-developed Enduro motors to speed the process.

The Rivian R1T takes a unique perspective on the pickup truck, offering staggering electric performance and clever outdoors-inspired features. That same philosophy is behind the automaker’s new patent filing, which depicts a beefy off-road truck with several fold-out panels and storage areas on its bed.

All good things come to an end eventually. For many Rivian employees, their remote office locations could soon be rolled into the company’s main office in a significant reorganization effort. Automotive News reported that the automaker seeks to streamline its engineering and production operations, which could require many employees to relocate to one of its locations.

Over-the-air (OTA) updates have made it relatively easy for automakers to add new vehicle features and improve or fix existing functions. The technology is especially impressive with EVs, where companies can make tweaks that impact major vehicle characteristics like range and performance. With its most recent OTA, Rivian made significant improvements to the R1S and R1T, making them more efficient and friendlier for people living where the air hurts their faces in winter.   

Rivian Automotive Inc, purveyor of the all-electric R1T and R1S, will receive $1.5 billion in incentives from state and local governments to build a new manufacturing facility in Georgia. Eager to become home to the company’s planned $5 billion assembly plant, the state is offering a comprehensive incentive package that includes tax breaks. The government has a few stipulations, however.

Under the new agreement, Rivian’s factory would be required to produce 7,500 jobs and its existing investment target by 2028 to receive the full $1.5 billion. That includes a sizable battery production site and may explain why the state is offering up the largest corporate incentivization package in its history.

The North American International Auto Show, aka the Detroit Auto Show, isn’t taking place in January anymore. It’s set for a move to September.

But that didn’t stop the traditional North American Car and Truck of the Year award ceremony from taking place at Cobo Center Huntington Place this morning.