Going Dark: More Special Editions Arriving for Ram 1500, Heavy Duty

Fiat Chrysler Automobiles has a history of releasing special edition vehicles, with Black Edition and Night Edition trims being among the most recent inclusions. Despite having unique names, there isn’t much difference between the two. Both attempt to replace as much of an automobile’s exterior features with dark plastic as possible, with one taking things a step further than the other.

While wholly unnecessary, considering all of the above can be accomplished through aftermarket purchases, FCA has done well by offering various special edition vehicles with unique, factory sanctioned customization. In addition to being an easy way to get customers to spend a bit more on a new vehicle, it also helps keep old models fresh and in the media — encouraging posts like this one.

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  • Ronin It's one thing to stay tried and true to loyal past customers; you'll ensure a stream of revenue from your installed base- maybe every several years or so.It's another to attract net-new customers, who are dazzled by so many other attractive offerings that have more cargo capacity than that high-floored 4-Runner bed, and are not so scrunched in scrunchy front seats.Like with the FJ Cruiser: don't bother to update it, thereby saving money while explaining customers like it that way, all the way into oblivion. Not recognizing some customers like to actually have right rear visibility in their SUVs.
  • MaintenanceCosts It's not a Benz or a Jag / it's a 5-0 with a rag /And I don't wanna brag / but I could never be stag
  • 3-On-The-Tree Son has a 2016 Mustang GT 5.0 and I have a 2009 C6 Corvette LS3 6spd. And on paper they are pretty close.
  • 3-On-The-Tree Same as the Land Cruiser, emissions. I have a 1985 FJ60 Land Cruiser and it’s a beast off-roading.
  • CanadaCraig I would like for this anniversary special to be a bare-bones Plain-Jane model offered in Dynasty Green and Vintage Burgundy.