The Man Who Saved the Porsche 911 From Oblivion Has Died

It’s kind of difficult to imagine if you aren’t old enough to remember, but there was a period in the 1980s when the Porsche 911 was almost removed from the automotive landscape. In 1979, Porsche had made plans to replace the 911 with the new 928. The working logic was that the 911 was too quirky, impractical, and a bit of a handful. Porsche executives figured it just made good sense to swap it with something that had a broader appeal, especially as the company’s finances weren’t looking particularly robust at the time.

However, in 1981, Porsche AG found itself with a new chief executive — a German-born American named Peter Schutz. And he was having absolutely none of that nonsense.

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No Fixed Abode: The Case For Cloth

I should have known better than to get excited. My old friend Brian Makse posted a photo of a four-cylinder 718 Cayman S with what appeared to be a partial cloth seat. This is not something that TTAC readers will know about your humble author, but cloth interiors in Porsches are my thing, man. Long before Singer was charging $400,000 to put plaid door cards in an old 964, I had “cloth interior” on my list of things to find in my next Porsche. It’s a tough ask for any car from Weissach after 1982 or thereabouts, and in fact, of the three 9-somethings I’ve owned, only my 944 had anything besides leather on the seating surfaces.

So you can imagine my excitement when I saw cloth in (what should be) the entry-level Porsche. I was so worked up that I stopped doing what I was doing, which was building a Watkins Glen Grey Grand Sport with Hyper Green stripes online, and promptly pulled up the Porsche website to build a cloth Cayman of my very own. I kind of thought it would be a no-cost option to have a fabric seat, but I secretly hoped it was one of those options where you actually get some money back, like a sunroof delete.

You all know how naive this was on my part, right?

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Junkyard Find: 1982 Porsche 928

Though the Porsche 928 was built all the way up through the 1995 model year, most of the ones you’ll see— on the street, in the junkyard, or at a LeMons race— are going to be from the Malaise-y 1978-1982 model years. I see them in junkyards every so often, although mostly they’ve been picked over too much to be worth photographing. In this series, we’ve seen this weirdly wrapped movie-car 928 and that’s been it until today’s ’82, which I saw in California last week.

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Junkyard Find: 1985 Porsche 928, Weird Movie Car Edition

Southern California really is the Promised Land of cool Junkyard Finds, and sometimes you’ll find a car that was used in a film or TV shoot before getting scrapped. Such appears to be the case with this puzzling camo-and-Boeing-emblems-wrapped 928.

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Look What I Found! Was the Porsche 928 Ahead of Its Time?
Photos courtesy of Cars In Depth

There’s a reason why car enthusiast sites have features like Murilee Martin’s Down On The Street and Paul Niedermeyer’s Curbside Classic. People enjoy photos and commentary on cool old cars, particularly those that are still being driven. Site publishers, on the other hand, like drawing traffic and those features do draw in new readers often searching for information about a particular make, model and year. Hence after Murilee departed from Jalopnik, they started a series called Found Off The Street.

So when I saw a Porsche 928 in what appeared to be pretty decent shape sitting at a repair shop in Royal Oak, I asked our esteemed ed Ed if I could take a whack at it. The trick, of course, is to be the same but different.

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Curbside Classic: 1963 Tempest LeMans- Pontiac Tries To Build A BMW Before BMW Built Theirs And Almost Succeeds

In the thirties and forties, GM pioneered and brought to market some of the most innovative, successful and lasting new technologies: diesel-electric locomotives, the modern diesel bus, automatic transmissions, refrigeration and air conditioning systems, high compression engines, independent front suspension, and many more. But GM’s technology prowess was just one facet of its endlessly warring multiple personalities. Planned obsolescence, chrome, fins and financial rationalization were the real moneymakers, especially during the technically conservative fifties. But in the period from 1960 to 1966, GM built three production cars that tried to upend the traditional format: the rear engined 1960 Corvair, the front-wheel drive 1966 Toronado, and the 1961 Tempest. And although the Corvair and Toronado tend to get the bulk of the attention, the Tempest’s format was by far the most enduring one: it was a BMW before BMW built theirs. If only they had stuck with it.

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  • MaintenanceCosts It's not a Benz or a Jag / it's a 5-0 with a rag /And I don't wanna brag / but I could never be stag
  • 3-On-The-Tree Son has a 2016 Mustang GT 5.0 and I have a 2009 C6 Corvette LS3 6spd. And on paper they are pretty close.
  • 3-On-The-Tree Same as the Land Cruiser, emissions. I have a 1985 FJ60 Land Cruiser and it’s a beast off-roading.
  • CanadaCraig I would like for this anniversary special to be a bare-bones Plain-Jane model offered in Dynasty Green and Vintage Burgundy.
  • ToolGuy Ford is good at drifting all right... 😉