#Pickups

No one wants to fail, and certainly no one wants to be handed a steep bill for their failure. With that in mind, Volkswagen is leaning towards the smaller of the two potential pickups it’s foisted upon American auto show goers in recent years.

That means you’re far less likely to see a Tanoak at your local dealer, and much more likely to see a Tarok taking its place. Or, equally as likely, you’ll see nothing at all.

As Hyundai, following a years-long deliberation process, prepares to put the Santa Cruz into production in Alabama, spy photos have emerged of a prototype undergoing cold-weather testing.

Maybe it was just playing in the snow. Regardless, the camouflaged vehicle is our best look yet at the brand’s long-awaited personal pickup.

Emojis have taken on a bizarre level of importance within the automotive industry. Last October, Jeep complained about how the symbol used for its name on iOS devices didn’t accurately represent the brand — and it was only a few months earlier that Ford was busy teasing the pickup emoji it had pending with the Unicode Consortium. There’s marketing potential here, and everyone wants to see it work to their benefit.

While Jeep convinced Apple to disassociate the Jeep name from the generic crossover emoji, Ford’s progress has been harder to measure. The automaker’s product communications lead, Mike Levine, tweeted the symbol’s arrival late last week, but it didn’t much resemble the emoji Ford submitted. People noticed. Instead of a simplified F-Series in blue, the Unicode Consortium opted for a red truck straight out of a children’s book.

It also didn’t escape the notice of General Motors, which quickly decided to use the opportunity to kick Ford while it was down.

Ford announced Monday that it will recall 72,718 Ranger pickups over taillight malfunctions. This one is pretty cut and dried, without the mystique that make most recall notices so appealing. There’s no fire risk, no chance of the vehicle veering wildly out of control, and no reported accidents stemming from the issue.

Barring some inattentive motorist slamming into your backside, not realizing you were attempting to stop, the range of hypothetical dangers are pretty limited. Basically, someone forgot to crimp and plug the applicable terminals at the factory and Ford needs to give these 2019MY Rangers another look — something it seems to be doing rather often.

Think back to early 2015. January, to be exact. The world was nearly five years younger, and social media was less of a scourge. Far fewer grey hairs polluted this writer’s temples, his cynicism was still manageable, and the unlikely star of the Detroit International Auto Show happened to be a unique unibody pickup from Hyundai.

The Santa Cruz Concept unveiled at that show (seen above for the umpteenth time) employed clamshell doors for access to a tight backseat and a bed that straddled the line between Colorado and Baja. Boasting a modern, eye-catching body, it positioned itself as a youthful, entry-level activity vehicle for those with little interest in the size and expense of a larger, traditional pickup.

Nearly five years later, the Santa Cruz is finally, officially headed for production.

No one really expected electric pickup trucks to take off as a concept, save for the people developing them. While EVs still need to improve their maximum range to truly surpass combustion-reliant vehicles, modern examples perform much better than their predecessors. But battery size and vehicle weight remain important issues for the segment, making the idea of an electric work vehicle seem about as useful as an edible diaper.

Then the concepts started arriving, sucking far less than most of us expected. There were loads of new ideas, like interesting storage solutions and auxiliary power ports for tools — all stemming from electrification. What’s more is that the vehicle itself seems like it could benefit from the instant torque and lower center of gravity furnished by electric powertrains. Battery packs can also be made larger (improving range), as pickups have more areas to stash cells without intruding into the passenger compartment. Maybe this wasn’t a dumb idea after all.

Ford and General Motors have both confirmed the development of electric pickups, with the former currently running prototypes. Meanwhile, Rivian and Bollinger have already shown off their designs. EV darling Tesla had a truck it wanted to debut over the summer, but the model saw its release pushed back. Now, CEO Elon Musk has confirmed that the vehicle will emerge next month.

Recently Rare Rides featured the Rolls-Royce powered Vanden Plas Princess, which was the very pinnacle of luxury offered by BMC’s coachbuilding arm.

Today we’ll check out one of the less luxurious cars British Motor sold to the proletariat: It’s an Austin Cambridge from 1957.

Never have pickup trucks mattered more to an automaker, especially domestic automakers. As sedans and coupes fall off, trucks make up an ever greater percentage of a company’s sales, and the greater (and quickly rising) average selling prices of these hulking family vehicles means there’s a pot of gold waiting for those who succeed.

While the full-size pickup front-runner hasn’t changed since the early 1980s, Ford’s F-Series faces growing competition from two traditional foes. Both Fiat Chrysler and General Motors have newer pickups on the market, and it’s eating into the popularity of the untouchable F-Series.

Fiat Chrysler Automobiles has a history of releasing special edition vehicles, with Black Edition and Night Edition trims being among the most recent inclusions. Despite having unique names, there isn’t much difference between the two. Both attempt to replace as much of an automobile’s exterior features with dark plastic as possible, with one taking things a step further than the other.

While wholly unnecessary, considering all of the above can be accomplished through aftermarket purchases, FCA has done well by offering various special edition vehicles with unique, factory sanctioned customization. In addition to being an easy way to get customers to spend a bit more on a new vehicle, it also helps keep old models fresh and in the media — encouraging posts like this one.

Toyota Motor Manufacturing Texas is slated to receive a $391 million investment earmarked for streamlined pickup production. The manufacturer wants to merge the Tacoma and Tundra models onto a common platform, something we’ve mentioned in the past, and Toyota’s Tuesday announcement solidifies those rumors.

The new platform is meant to make hybridization easier and provide the basis for the entirety of the automaker’s global truck line — including SUVs like the Sequoia.

Nissan won’t be extending the same commitment it has for small cars to its full-size pickup line. The automaker recently told U.S. dealers that it would begin scaling back its Titan offerings, partly due to a new Titan looming on the horizon. Nissan intends to unveil the new pickup in the fall. Meanwhile, existing Titan sales could be a lot stronger. The model can’t really compete against domestic brands, despite also being manufactured in the U.S.

The Titan’s annual sales are less than monthly Ford F-Series deliveries. Extrapolated, Nissan moved 50,459 units in 2018 against the pickup sales king’s 909,330. But the Titan even has trouble competing with the likes of the GMC Sierra, which saw 219,554 domestic deliveries last year.

According to Automotive News, Nissan’s evolved pickup strategy focuses on prioritizing what works for the passenger market — which means turnings its back on single-cab models and the Cummins diesel engine available in the Titan XD.

Earlier this year, Ford teased a bunch of updates for its 2020 F-Series Super Duty pickups — including the all-new 7.3-liter V8 the automaker planned on offering.

Timed perfectly to coincide with the exact moment we forgot the motor was supposed to be coming, Ford released some specs this week. They don’t look half bad. Designed to be as hardwearing as possible, despite not being a diesel, the Windsor-built V8 will be made broadly available — making its way inside F-53 and F-59 stripped chassis models and the upgraded E-Series van.

Elon Musk certainly hasn’t been kind towards Ford in the past, talking about how the Dearborn truck plant is like a morgue. It’s a bold move considering his cars are assembled outdoors in a tent, but that hasn’t stopped the Twitter man from tweeting. He even recently claimed the Tesla all-electric pickup truck will be as good as Ford’s truck but also be able to tow 300,000 pounds.

Yes, that’s a totally ridiculous number and there’s no way the truck will tow that much in the real world, under the SAE J2807 standard. That’s assuming, of course, the Tesla pickup even exists. While Musk has long teased the truck, we’ve yet to actually see it in any physical capacity. It’s easy to say (or joke) your truck can tow 300,000 pounds when it doesn’t actually exist.

Ford is also working on an all-electric pickup truck. Today the company released a video of that development process, including the vehicle towing rail cars weighing over 1 million pounds. Not only is that 700,000 pounds more than Tesla’s claim but, since it’s a real truck that really exists, we can actually see it do it.

Nissan Motor Co. is recalling 91,319 Titan pickups over an electrical short risk that could cause the vehicle to stall. It’s believed by the manufacturer that some alternator harnesses were damaged during the trucks’ motor installation and, if it starts flailing around inside your engine bay, you might find yourself more than a little annoyed. Otherwise, you’ll probably just end up with a dead battery.

No injuries or accidents have been reported relating to the recall and the fix is rather simple. According to the recall notice, Nissan will notify owners, and dealers will inspect the alternator harness for the proper routing and any damage. The harness will be clipped back into the correct position or replaced entirely if needed.

Ford was teasing a new pickup truck on Tuesday. No, it’s not the Bronco-based one we mentioned earlier in the day. This one is small, really small.

According to Ford’s product communications manager, Mike Levine, more details on this in-development vehicle will emerge later this week. But we already know what it is — an emoji.