#PerformanceTrims

As bargain luxury brands go, Genesis Motors is aiming high — seemingly fixated on taking down its German competitors at a fraction of the price. However, while Genesis is capable of rumbling with its rivals’ base models with total confidence, it doesn’t have the hardware necessary to bash in the heads of most models wearing AMG or M badges.

That could soon change.

When Hyundai announced an “N Line” trim level to complement its N performance sub-brand, we initially presumed it would akin to Chevrolet’s Redline vehicles or Volkswagen’s R-Line. If you’re unfamiliar with these vehicles, they can be summed up by the classic idiom “all show and no go,” and are only a small sample of a broader trend sweeping the industry.

Fortunately, it turns out Hyundai cares about more than just looking good. While we can’t speak for the upcoming wave of N Line products the Korean automaker has in store, we can discuss the Elantra GT N Line — the first of these mid-range performance models, revealed Monday at the North American International Auto Show in Detroit.

The N Line replaces the existing Elantra GT Sport as the sportiest variant of Hyundai’s compact hatch and introduces some assertive styling choices borrowed from the Veloster and Europe-only i30 N.

Hyundai’s Veloster may be the first to wear the N badge and we’ve already explained it won’t be the last. However, the plot has thickened slightly. The new division won’t be limited to peppering existing models with enhanced powertrains and sport-inspired accessories, it’s eventually going to have its own halo car.

Thomas Schemera, who was appointed head of Hyundai’s new high performance and motorsport division earlier this year, is claiming that the Veloster N is only “the first phase of N vehicles.” But he isn’t talking about the future N-Line, which is to be comprised of gently tweaked Hyundai cars. Apparently, the group is developing a halo performance model to show off what the sporting division can really do.

Hyundai’s Veloster has gone from an oddball offering drivers a reasonably good time on a budget to something that can compete with the Volkswagen GTI and Civic Si. It’s no longer the hot hatch you settled on to save money; it’s a legitimate alternative.

Outfitted properly, the updated Hyundai can hold its own in the hot hatch segment. However, it does not appear to shame any of the veteran entrants. The GTI remains the total package while other models offer their own unique advantages. But the Veloster, specifically the R-Spec with the 1.6-liter turbo, remains in the mix with a leaner price tag.

This changes when the Hyundai’s N sub-brand arrives in the U.S. market.