Some Love Lost? Ford Bronco's Most Desirable Package Leaves Something Out

The unbridled enthusiasm and lust over Ford’s reborn Bronco, which greeted hungry eyes on the evening of July 13th, lasted not quite two days before a fly hit the ointment.

Would-be owners were enthused to see that the Bronco’s gnarly, off-road-oriented Sasquatch package, is available even on the lowly(?) base model, but a reality Ford left unmentioned spoiled some of their fun yesterday.

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2021 Ford Bronco Two-Door and Four-Door: Forward to the Past

Eventually, the absence of a body-on-frame, go-anywhere, dedicated off-road SUV was too great for the Ford lineup to bear — which is why, after a quarter-century absence, the Bronco triumphantly returns to do battle with its Mopar foe, the Jeep Wrangler.

Talked about endlessly since Ford announced the storied model’s return and leaked as often as celebrity medical records to the National Enquirer, the Bronco makes its debut with the goodies fans want and certain things all SUVs need in the futuristic year of 2021. Namely, a four-door model.

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Timing Is Everything: Jeep Wrangler Rubicon 392… Concept

There’s nothing coincidental about the timing of this vehicle’s release. Alas, the Jeep Wrangler Rubicon 392 Concept is exactly that, a concept, though Fiat Chrysler’s off-road brand strongly hints that it will become a reality one day.

That confirmation, if it is forthcoming, will take place long after the debut of a vehicle this concept is meant to fight: the Ford Bronco.

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Ford Ranger Packages Aim for Off-Roadability, but There's Power to Be Had, Too

If you’re in the market for a midsize pickup and possess an irresistible urge to tackle the worst terrain you can find, chances are the most rugged variants of Chevy’s Colorado and Toyota’s Tacoma top your list of maybes. Ford would like a word.

The Ranger didn’t enter the segment with the brawniest hardware in tow, but the passage of time has a way of correcting mistakes (if you want to look at it that way). On Tuesday, the Blue Oval debuted a trio of packages designed to deliver more off-road capability — and even power. Raptor Lite?

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Report: More Glitz Inbound to GM's Biggest

All-new for 2020, the heavy-duty versions of Chevrolet’s Silverado and GMC’s Sierra arrived with front-end styling just as controversial as that of their light-duty siblings. Pricier, more potent (in gas V8 form), more capable, and boasting more gears, the new HDs made it easy for buyers to spend ever more bundles of cash outfitting them to just the right spec.

It seems the customization has only just begun.

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QOTD: Bug Out, but in What?

You’ve had it. You see no point in going on doing what you’re doing anymore, no bright side to sticking it out and hoping for sunnier skies. You need a change, and the great woods and hills beckon, free of people, social media, politicians, and large, soulless companies that treat you like a less-than-human cog in an inefficient machine.

You’ve come into some money, let’s say, and have a book you’ve never gotten around to writing (or reading). A change of pace would do you good, assuming you can stand the solitary life and aren’t afraid of either the dark or getting your hands dirty.

However, before putting this plan into action, you’ll first need a vehicle.

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Place Your Bets: Nissan Envisions a Loftier Titan

Nissan sales tanked in 2019, following the previous year’s lead, but the brand’s Titan pickup line performance was worse than a grade school talent audition. Changes to the Titan and Titan XD for 2020 aren’t likely to move the needle in a substantive way.

Which makes word of a potential off-road bruiser of a Titan all the more interesting.

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Just a Bit More Butch Planned for GMC Canyon AT4

The upscale, off-road-minded version of the refreshed GMC Canyon can’t hold a candle to the midsize excess offered by the Toyota Tacoma TRD Pro, or even the ZR2 Bison variant of its Chevrolet Colorado twin, but General Motors’ truck division seems intent on giving customers a way to further boost their truck cred.

A package will reportedly offer a roster of things the stock Canyon AT4 leaves off.

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Butch-premium Goes Mainstream: AT4 Filters Down to the Last Member of the GMC Family

When GMC brass saw the sky-high take rate for its Denali-badged models, the hunt was on for a new sub-brand to further boost sales and margins. After they finished counting their cash, that is.

Which brings us to today. AT4, a recently introduced runner-up trim that blends much of the content and coddling of a Denali with varying levels of off-road improvement, was just revealed on the Iowa-class-sized GMC Yukon and Yukon XL for 2021 — a day after unveiling the upcoming Canyon. It’s already in place on the Sierra and Sierra HD pickups (appearing for 2019), as well as the 2020 Acadia crossover.

On Wednesday, General Motors’ truck division completed the AT4 sweep.

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Gone Truckin' Nuts — TTAC Compares Midsize Trucks

The midsize pickup truck market was once thought dead, particularly in the wake of seemingly unstoppable sales in the full-size class. But after General Motors brought forth updated generations of the Chevrolet Colorado and the GMC Canyon a few years ago, Ford brought the Ranger back to North American shores, realizing that it couldn’t sit on the sidelines, joining the Japanese stalwarts – the Toyota Tacoma and Nissan Frontier. Now midsize pickup market isn’t just heating up, it’s starting to catch fire.

To see if they’re up to the task of some good ‘ole classic four-wheelin’, I took part in an event that rounded them all up — well, nearly all of them — at the Anthracite Outdoor Adventure Area in Eastern Pennsylvania for a day to test their off-road chops.

Although they may not seem quite as imposing as the larger full-size pickups, these midsize brutes offer plenty of capability. Their smaller footprint also allows for easier maneuverability around tight trails. So a bunch of us auto journalists gathered up all the contenders in the most off-road-biased specification to duke it out for off-roading superiority: The Chevrolet Colorado ZR2 Bison, Ford Ranger FX4, Jeep Gladiator Rubicon, and Toyota Tacoma TRD Pro.

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Kickin' Up Dirt: Chevrolet Shows Race Truck - Prelude to a Raptor Fighter?

Trucks make money. A lot of it. Witness the relentless march of average transaction prices, hauled into the stratosphere by all things with a Crew Cab and four-wheel drive. Manufacturers have yet to find the ceiling so, spurred by consumer demand and financial reward, they continue to crank out ever-more outrageous (and expensive) variants.

This time, it isn’t the latest Platinum Southfork Rhodium Kryptonite festival of leather and wood. Chevy, keen to take some of Ford’s lunch, has been rumoured to be building a true competitor to the mighty F-150 Raptor. The race truck you see here is the best indication yet that someone on the Silverado team has dirt under their fingernails.

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An Outdoorsier GMC Canyon Waits in the Wings

Adventurous types looking for off-road fun from their local GM dealer already have the option of choosing the brawny Chevrolet Colorado ZR2 and its butchier Bison variant, which leaves GM’s truck-only GMC brand as something as a spectator. GMC hasn’t gone whole-hog into the off-road midsizer niche, though it does offer its Canyon pickup in All Terrain trim. Cutaway front fenders are most definitely not included.

The same dynamic may exist after 2020, but the All Terrain will be gone, replaced with an AT4 trim that hopefully goes the extra mile in terms of off-the-beaten-track capability.

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2020 Ford F-Series Super Duty Tremor Brings 7.3 Liters of V8 Power

The new Tremor off-road package will bring a new 7.3-liter V8 and 10-speed automatic transmission to the heavy-duty F-250 and F-350 lineups. The 6.7-liter Power Stroke turbo diesel V8 will also be available, paired with its 6-speed automatic.

Ford’s Tremor package is a shot across the bow of the RAM Power Wagon. The 35-inch Goodyear Wrangler Duratrac tires are the largest diameter rubber available on any HD pickup and a 2-inch lift of the front suspension and shorter air dam enable real off-road prowess for the Super Duty trucks.

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Lexus Adds More Off-Road Capability and More Ugly to 2020 GX 460

Just because the Lexus GX 460 rarely goes off-road, doesn’t mean it can’t. Despite the fact that most GXs prowl suburban malls, Lexus is still working to bolster its boulder-bashing bonafides.

The 2020 Lexus GX 460 will be available with an Off-Road Package with Multi-Terrain Select. Available on the top-level Luxury Grade model, this package should help with all that off-roading that Lexus owners are apparently known to do. This system combines surface-selectable traction- and stability-control modes with the Panoramic View and Multi-Terrain Monitors, all but negating the need for a spotter when doing some hardcore rock crawling.

Lexus is taking existing developed systems and technologies and incorporating them into the GX platform.

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Off-Roading Brings A Different Kind of Automotive Joy

When the invite from Fiat Chrysler came in, I hemmed and hawed. The event in question was an off-road drive of the 2020 Jeep Gladiator, along with other off-road-oriented Jeep and Dodge rigs, taking place at an off-road park in west-central Indiana. This was a regional event — media invitees all came from Chicago, Detroit, and Indianapolis.

If I hadn’t already driven the Gladiator in March, I’d have gone without a second thought. That’s why I hesitated – I’d driven the truck on the launch, and I’ll learn more from a second-look that takes place over a week-long loan (I have one scheduled) than I would from a few more hours of rock-crawling. Was it worth the time out of office?

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  • ToolGuy TG grows skeptical about his government protecting him from bad decisions.
  • Calrson Fan Jeff - Agree with what you said. I think currently an EV pick-up could work in a commercial/fleet application. As someone on this site stated, w/current tech. battery vehicles just do not scale well. EBFlex - No one wanted to hate the Cyber Truck more than me but I can't ignore all the new technology and innovative thinking that went into it. There is a lot I like about it. GM, Ford & Ram should incorporate some it's design cues into their ICE trucks.
  • Michael S6 Very confusing if the move is permanent or temporary.
  • Jrhurren Worked in Detroit 18 years, live 20 minutes away. Ren Cen is a gem, but a very terrible design inside. I’m surprised GM stuck it out as long as they did there.
  • Carson D I thought that this was going to be a comparison of BFGoodrich's different truck tires.