Ask Jack: Does New Beat Big?

The word “disruptive” is thrown around quite a bit in the auto industry, usually to mean “some wacky idea that won’t succeed without a multi-billion-dollar investment, an outrageous set of coincidences, and an overnight change of heart affecting two-thirds of humanity.”

Allow me to offer an example of something that has truly disrupted the auto business without so much as a single fawning piece in Fast Company or WIRED: the massive and significant extension of reliable service life among cars and trucks built after, say, 2001 or thereabouts. In 1957, there was no reason to have a sixth digit on an odometer; in 1987, owning a car with 100,000 miles on it meant that you were either dirt poor or a seriously skilled shadetree mechanic.

In 2017, 100,000 miles is the new 30,000 miles. People are paying real money for cars with six-figure odometer readings. Hell, people are taking out five-year used-car loans on vehicles with six-figure odometer readings. More importantly, the social stigma associated with owning a used car has more or less disappeared in many circles.

As a consequence, today’s buyers operate in a sliding-scale market where mileage affects price but doesn’t always have much effect on utility. It can be a good idea to get “more car” or “more truck” even if it means accepting an older vehicle with a longer history. Which is where today’s episode of Ask Jack begins.

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  • Ronin It's one thing to stay tried and true to loyal past customers; you'll ensure a stream of revenue from your installed base- maybe every several years or so.It's another to attract net-new customers, who are dazzled by so many other attractive offerings that have more cargo capacity than that high-floored 4-Runner bed, and are not so scrunched in scrunchy front seats.Like with the FJ Cruiser: don't bother to update it, thereby saving money while explaining customers like it that way, all the way into oblivion. Not recognizing some customers like to actually have right rear visibility in their SUVs.
  • MaintenanceCosts It's not a Benz or a Jag / it's a 5-0 with a rag /And I don't wanna brag / but I could never be stag
  • 3-On-The-Tree Son has a 2016 Mustang GT 5.0 and I have a 2009 C6 Corvette LS3 6spd. And on paper they are pretty close.
  • 3-On-The-Tree Same as the Land Cruiser, emissions. I have a 1985 FJ60 Land Cruiser and it’s a beast off-roading.
  • CanadaCraig I would like for this anniversary special to be a bare-bones Plain-Jane model offered in Dynasty Green and Vintage Burgundy.