#NewBeetle

Volkswagen’s Beetle has officially ended production. The last examples of the brand’s famous model rolled off the assembly line at VW’s Puebla plant in Mexico this week, with the company reserving the final one for display at Volkswagen’s local museum. The automaker said the car would live on as “a lasting tribute to the automobile’s rich and storied heritage.”

As one of the most recognizable and historically important cars ever made, the original Type 1 was manufactured between 1938 and 2003. The “New” Beetle hit the assembly line in 1997 before being replaced by the A5 version in 2011. Technically, that’s the car that’s getting the axe. However, with nothing in line to replace it, Beetle as a whole is going the way of the dodo.

Lately, we’ve featured a succession of posts relating to automotive style in the Nineties here at Question of the Day. We started out discussing the best of the best from America, Europe, and Asia. Then, last week, we moved on to the Worst Ever awards from America. Many of you said I was nuts for disliking the refreshed Lincoln Mark VIII. While I still don’t like the VIII post-’96, I’ll agree the Buick Skylark for 1992 would’ve been a better selection. There, happy?

Let’s see if I can get my European selection to be a bit more agreeable to all you connoisseurs of things Nineties.

The early-21st century fad for retro-styled cars, including the PT Cruiser, Chevrolet HHR, Mini Cooper, and Fiat 500, got its start with the late-1990s introduction of the Volkswagen New Beetle (we’re still waiting for a Nissan model made to look like the Datsun F-10). Like most people (and especially like most who had ever owned a real air-cooled Beetle), I grew weary of the sight of these allegedly cute cars after a few years, and as a result I’ve been ignoring the many examples I find during my junkyard travels.

These cars make up an important piece of our collective automotive history, though, and I resolved that I’d shoot the first one I found on a recent wrecking-yard trip. Here it is, straight from the Denver U-Pull-&-Pay!

In last week’s QOTD, we made a big list of cars that were considered the oddball choice among their market segment, but which you loved anyway.

This week we head in the opposite direction. We’re talking about the popular vehicles you loathe.

Volkswagen USA released an advertisement on YouTube today entitled “Luv Bug,” and it uses the ever-popular growing family angle to appeal to the customer.

Click through to watch this interesting take on in-car entertainment, and see if you spot what’s wrong.

Aussies are clearly not in love with the Volkswagen Beetle. The company will scrap sales of the slow-selling vehicle in Mel Gibson’s homeland later this year.

According to Caradvice, Australian sales of the Beetle fell to just 240 units in 2015, a small fraction of what Volkswagen enjoyed when the first-generation New Beetle arrived on its shores in 2000. In contrast, Volkswagen sold 22,667 Beetles in the United States and 2,347 in Canada during 2015, according to GoodCarBadCar.net.

This will likely come as a bit of a surprise to those of you who get your news through glass bottles tossed into the ocean and carried by persistent currents to the remote island on which you’ve been stranded by the crash of your FedEx plane, but Volkswagen is in a little bit of trouble due to some questions about diesel emissions. I think it’s a safe bet that the fellow I saw on Route 71 the other day with “TDI LOVE” as the license plate on his Jetta isn’t feelin’ it.

While the New New Beetle — now called just Beetle — was available as a TDI prior to the current kerfuffle, the version that I rented on Monday is powered by the same turbocharged gasoline engine that I liked in the Jetta TSI earlier this year. As tested, it’s $22,615.

So, should you buy one?

Please believe: car design school is a frickin’ bizarre place. The phrase “I’m surprised you are here and not in medical school” was thrown in my face several times at CCS. And this verbal diarrhea came from people who take your tuition and are supposed to help you become a designer! But can’t I, a fairly smart South Asian dude, be more than what you assume?

Or do stereotypes exist for a reason? Like the beliefs held about the vehicle in question?

The newest VW Beetle reminds me of that old “Design School Sajeev.”

I never was a New Beetle kind of guy. But then I am a guy. Unless a cute car handles like a Miata, I’m not interested. For 2012 Volkswagen has redesigned the New Beetle, dropping the “New” and the bud vase (every review must mention this) in the process of attempting to broaden the car’s appeal. And?