#Negotiating

A couple of weeks ago, I told the tale of an extremely profitable Soul sale. Some of you criticized me for implying that the “doc fee” was negotiable. I don’t know what kind of mindset you would have to possess in this world to think that a doc fee is not negotiable. Even if you can’t get the actual line item off your deal, you should be able to obtain a similar savings elsewhere. It’s such a scam that lately a few state courts have gotten involved in the discussion. The actual costs of “documenting” a sale don’t come close to what dealerships are trying to charge. It’s pure, raw profit.

Still, I wouldn’t expect my readers to do something I’m personally unwilling to do. So I will tell you the story of how I walked out of a dealership over a $300 doc fee. Normally, this wouldn’t be a big deal — but, in this case, the dealership was six hundred miles from my house, and I had no way to get home.

Long-time TTAC readers know of my sentimental fondness for Crain Communication’s Jamie LaReau. Now the first lady of automotive journalism has uncovered some interesting news about Lincoln’s continuing attempts to, like, do crazy stuff, man.