As I look back on my career in automotive journalism – which has now officially outlasted an elephant’s gestation period – I am reminded of several important highlights; several moments where I rolled out of bed, crawled over to the mirror, flashed a big smile, and said to myself, using an especially cheery, positive tone: If you really work at this, someday you might be able to make $19,000 a year.
One of those moments was the very first column I ever wrote for The Truth About Cars, almost exactly two years ago today, wherein I provided a rather unique perspective on the Detroit Auto Show without actually attending the event. So when Derek asked me to reprise my role as an occasional contributor to TTAC, I did the obvious: I said yes, and then I spent approximately nine minutes getting up to speed on Detroit.
So, without further ado, here is this year’s definitive wrap-up of the Detroit Auto Show, as told by a bona fide Detroit Auto Show expert in the sense that I looked at a few photos from 1,000 miles away.
Tesla shareholders felt lighter Wednesday after the automaker’s stock price fell from just over $200/share to $186.09/share after CEO Elon Musk’s announcement at the 2015 Automotive News World Congress in Detroit — held during the 2015 Detroit Auto Show — that his company wouldn’t be profitable until the start of the 2020s.
With last year’s Hits and Misses column generating a lot of reader interest, I figure another edition is in store for the 2015 edition of the Detroit Auto Show.
Much of the show floor chatter last year centered on the rather disappointing lack of big debuts, aside from the Ford F-150. The Blue Oval’s full-size pickup was enormously significant from an industry point of view, but didn’t quicken the pulse of the enthusiast set, which largely (but not entirely) prioritizes sports cars and exotics over America’s signature vehicle.
Ford may have stolen the show again this year, with three major debuts, but the rest of the show was light on…well, debuts. Very little new product was shown at the show, and some of the more interesting stuff was already shown in Los Angeles. I wonder if L.A. will overtake Detroit as the marquee auto show in America within a decade.
If you’ll indulge me for a few minutes, here’s a rundown of the hits and misses, from your favorite combative know-it-all.
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- Dusterdude When there is a strike the union leadership talk about “brothers and sisters “ . They should give up that charade . Bottom line is they are trying to wring out every last penny they can and could care less ( putting it politely) about the future of the industry 5 - 10 years+ down the road
- Ronin They all will back off, because the consumer demand is not there. Even now the market is being artificially propped up by gov subsidies.
- Keith Some of us appreciate sharing these finds. Thank you. I always have liked these. It would a fun work car or just to bomb around in. Easy to keep running. Just get an ignition kill switch and you would have no worries leaving it somewhere. Those OEM size wheels and tires are comical. A Juke has bigger wheels!
- Ollicat I have a Spyder. The belt will last for many years or 60,000-80,000 miles. Not really a worry.
- Redapple2 Cadillac and racing. Boy those 2 go together dont they? What a joke. Up there with opening a coffee shop in NYC. EvilGM be clowning. Again.