4-Door Is Providing A Big Sales Boost To Mini USA

With one of the most detailed monthly sales reports of any auto brand competing in the United States, Mini revealed their March 2015 sales in a breakdown that included door counts.

Not since Volvo’s monthly report divvied up the V60’s sales by regular and Cross Country variants has a numbers addict been so pleased.

Excluding the 540 leftover niche versions of the second-gen BMW Mini – Convertible, Roadster, Clubman, and Coupe – and 1654 sales of the high-riding Countryman and Paceman, Mini’s core Hardtop model was up 429% to 3635 units in March 2015; up 319% to 8224 units in the first-quarter of 2015.

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Mini Goes Maxi With More Doors
Can you say, brand dilution? Then again, it’s better than the Countryman.
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  • Cprescott I have watched a series of teardown videos by Munro and Associates (sycophants to Tesla) and cannot believe the hoodwinking that was done with this POS. There was no way it was ever going to sell the golf cart with a bed for the price they said. I cannot believe all of the space those motors take up - so huge and expensive. And the battery pack is the size of Rhode Island!
  • Rick T. That's the way the (Milano) cookie crumbles.
  • ChristianWimmer My requirements are simple: I love driving fast (Autobahn) and I want a relatively generous and stable range while using creature comforts. No EV on the market can satisfy this requirement, hence I am not interested in one.
  • Cprescott Jeep has become fool's gold - thinking they can move this brand upmarket and charge outrageous prices without regard to keeping track of market conditions.
  • Chiefmonkey Did these have the same security/theft problem that other Kias have? lol