4-Door Is Providing A Big Sales Boost To Mini USA

With one of the most detailed monthly sales reports of any auto brand competing in the United States, Mini revealed their March 2015 sales in a breakdown that included door counts.

Not since Volvo’s monthly report divvied up the V60’s sales by regular and Cross Country variants has a numbers addict been so pleased.

Excluding the 540 leftover niche versions of the second-gen BMW Mini – Convertible, Roadster, Clubman, and Coupe – and 1654 sales of the high-riding Countryman and Paceman, Mini’s core Hardtop model was up 429% to 3635 units in March 2015; up 319% to 8224 units in the first-quarter of 2015.

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Jeep's Extraordinary March 2015 Sales Performance Sets Records

Everything was coming up roses for Jeep in March 2015.

During a period in which it seemed highly likely that FCA/Chrysler Group would fail to report their 60th consecutive month of year-over-year sales increases – five years of growth without a pause – a slight 2% increase across the company’s large number of brands helped to propel the U.S. auto industry to a narrow 0.5% year-over-year gain.

Fiat Chrysler Automobiles US produced the company’s marginal gains despite a 24% drop in sales at Dodge, a 5% decline at Fiat, a 58% plunge in minivan volume, and the first Ram pickup truck decrease since April 2010.

The responsibility for growth was thus placed on commercial vans, a specific passenger car trio, and the high-flying Jeep brand.

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U.S. Small/Midsize Truck Sales In March 2015 YTD: Cain's Segments

The rapid ascent of the new Chevrolet Colorado finally slowed in March 2015 with month-to-month growth amounting to only 58 extra sales. Colorado volume has increased every month since the new truck arrived last fall, from 1491 units in its first full month of October to 6621 units in March.

But even with an overall pickup truck market that was 17% larger in March than in February, Colorado sales grew by just 0.9% during the same period.

Its twin, meanwhile, didn’t sell as often in March as it did in February, sliding from 2513 sales two months ago to 2434 last month.

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Chart Of The Day: Auto Brand Market Share In America In March 2015
GM’s U.S. market share declined from 18.4% in February 2015 to 16.1% the following month as the automaker’s sales slid 2%, year-over-year, in a m…
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March 2015 U.S. Full-Size Truck Sales Decline – Cain's Segments

Forecasts suggested that U.S. new vehicle sales would decline in March 2015, but the auto industry reported a slight uptick compared with March 2014. The moderate 0.5% improvement occurred despite a 4% passenger car sales decline and a 0.6% drop in full-size pickup truck sales.

• GM truck increase contrasts with overall GM decline

• Ram truck decrease contrasts with overall FCA improvement

Granted, the March decline for full-size trucks was slight; the F-Series, Ram, Tundra, and Titan decreases were nearly completely counteracted by a GM increase.

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2015 Q1's 20 Best-Selling Vehicles In The United States

March 2015 auto sales in the United States didn’t decline as expected, further strengthening a first-quarter in which the industry reported a 5.6% year-over-year improvement.

In other words, Americans registered nearly 211,000 more new vehicles during the first three months of 2015 than during the same period one year ago. Passenger car volume is flat. SUVs and crossovers produced first-quarter growth of nearly 12%, thereby earning market share of 34%, up four percentage points compared with the first-quarter of 2014.

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U.S. Auto Brand Sales Results – March 2015 YTD: Not As Bad As Expected

An anticipated 1% year-over-year decline in U.S. auto sales in March 2015, a slightly shorter sales month than March 2014, failed to materialize as a number of auto brands reported significant improvements and most decreases were slight. As a result, U.S. auto sales actually improved slightly last month and rose nearly 6% in the first-quarter of 2015.

Premium auto brands left an especially strong footprint on the improved March figures. Audi, BMW, Lexus, and Mercedes-Benz – the four top-selling luxury brands in March – posted 20%, 7%, 9%, and 9% gains, respectively.

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  • Analoggrotto lol
  • Dukeisduke Sorry, lady - in the state of Ohio, first, he has to smash your skull with a cast iron skillet, then stab you numerous times with a steak knife, then we'll think about arresting him. Sydney Powell found guilty of murdering mother in Akron | wkyc.com
  • Art_Vandelay I have a non V LWB as a rental currently. I agree on the Super Cruise. It works well in the situations that I feel are good use cases for autonomous and was nice after a cross country flight. The interior feels a little chintzy for what it costs to me but it isn’t out of line with its competitors, that’s more of an across the board gripe. Seats are nicer than MB Tex though. All in all if you are going to buy something like this it seems a decent choice. The V is for rap videos though
  • Scott Should be the GRrrr Corolla.Just saying....
  • Crtfour If I could afford and was in the market for something like this, I'd be one of the ones to just go get a Range Rover instead (and possibly have money left over?) instead of a union assembled GM vehicle. But it's cool that something like this exists in this day and age.