#Lotus

Lotus has reported a net loss of £594 million (about $751 million USD) for 2023. However the company actually had a good sales year, moving 6,970 vehicles in a twelve-month period. Lotus noted that sales ramped up in the final quarter of 2023, with the company seeing a 110-percent increase after the launch of the Lotus Eletre SUV. Though getting that vehicle, and other upcoming electric models, into production are one of the primary reasons for its crash burn.

Hey, wanna buy a Lotus?

Want to own a low-mileage Lotus? Now you can. This 2005 Lotus Elise has just 19K miles on the clock.

Despite Alpine and Lotus having previously indicated plans to jointly develop a successor to the A110 sports coupe, reports have emerged stating that all work on the project has stopped. With both companies vowing to go electric, the partnership was supposed to help both companies benefit from their performance expertise.

Today's used car of the day is not going to be cheap.

Yes, it's a 2021 Lotus Evora GT, and not surprisingly, it will cost you.

If you want or need a track toy and can swing a $70,000 asking price, this 2009 Lotus 2-Eleven could be yours.

It's so cold outside that I've started Zillowing homes in Florida. And with certain exceptions, I don't much like Florida. Well, I can at least look at convertibles and dream of warmer weather. Such as this 2008 Lotus Elise.

A bit late with UCOTD today, as I had other duties in the morning, but I'm making up for it with this unique choice: A 1997 Lotus Elise.

Today's rewind is a bit different than the usual car review.

A Lotus EV? If British electronics are involved, isn’t a Lotus EV going to be useful only as a paperweight?

I kid, I kid. Lotus, however, is dead serious — the Lotus Eletre is here, and the company calls it “the world’s first electric Hyper-SUV”.

Lotus Cars has announced that the Emira sports car will be its next and final internal combustion model as it prepares itself to become an exclusively electric brand. The historically British manufacturer says its Chinese owners, the Zhejiang Geely Holding Group, are preparing a cash injection of $2.8 billion to swap to EVs and expand its footprint.

While the present market makes those items feel as though they could conflict with each other, Lotus thinks that the climate will be different a few years from now and plans on going EV only by 2028. In the meantime, the Emira is scheduled to launch in July.

Today’s Lotus Excel hails from the end of a period of transition at the famed British brand. Built for 11 years, by the end of Excel’s run the company had chosen a new direction for its cars.

Most would say the change was for the better.

While the Rare Rides series has featured a few Lotus vehicles in past, none of them rose quite to the importance of today’s single-seat example. A one-of-one, it’s the car Lotus used in the 1981 Formula One racing series.

And now you can buy it, and drive it on quick jaunts to Target or Cracker Barrel.

A strange coincidence today — as exotic-obsessed auto journos took to Twitter to drool over Caterham’s latest iteration of the classic Lotus Seven roadster (and rightly so, as motoring doesn’t get any purer), Lotus itself may be planning to resurrect a famous nameplate from the past.

This model’s a little more modern than the Seven, but only just. According to sources who spoke to Autocar, the British automaker, now flush with cash from its Chinese parent, has its eye on a new Elan.

While Lotus Cars’ world premiere of the Evija hypercar was easily the biggest announcement made by the company in the past ten years, another major announcement slipped in beneath the radar this week. Apparently, Lotus has a new logo.

Whilst browsing the brand’s latest press releases, we noticed it had uploaded some new photos of the Evija and a gaggle of snapshots from its new partnership with the Norwich City Football Club. Despite European soccer sponsorships holding this author’s interest about as well as a sieve holds water, something looked a little off about the Lotus emblem emblazoned on the Evora and Exige models parked outside of the renamed “Lotus Training Centre.”

Why Lotus decided to bury its new branding announcement deep within a press release about its favorite sports club is anybody’s guess. Perhaps it felt the changes to the logo weren’t extreme enough to warrant a separate announcement.